Senior Marketing Executive, Vnggames
5 hours ago
As a **Senior Marketing Executive** of **PUBG Mobile**for **Game Publishing Studio**, you will be responsible for supporting brand and communication strategy development, executing go-to-market plans, and tracking campaign performance to drive continuous optimization of recruiting and retaining users, details as below:
1. User and Market Insights:
- Support in collecting and analyzing user insights and market trends, especially in the consumer finance sector.
- Monitor media landscape, user behavior, and competitor activities.
- Propose opportunities based on unmet user needs.
- 2. Brand & Growth Strategy Support:
- Coordinate with related teams to define brand goals and marketing KPIs annually.
- Assist in developing detailed marketing plans following managerial guidance.
- Strongly knowledge about social media platform and creative asset
- 3. Communication Strategy Execution:
- Support in building product value propositions based on user research.
- Assist in preparing and contributing to creative briefs for internal teams or external agencies.
- Collaborate in selecting the right channels, content, and formats to meet campaign objectives.
- Participate in executing go-to-market (GTM) plans.
- Work closely with Business Units, Creative, Media, and Agency teams to ensure the effective implementation of strategies.
- Track campaign progress, report performance, and propose optimizations.
**Yêu cầu**:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- At least 1-2 years of experience in marketing, brand executive, planning executive, or equivalent positions.
- Experience in gaming industry, utility apps, e-commerce, or marketing agencies is a strong advantage.
- Strong skills in market analysis and user behavior understanding.
- Critical and logical thinking skills.
- Good teamwork and cross-functional collaboration skills.
- Proactive, fast learner, and able to work under pressure.
- Good proficiency in English, especially in reading and writing (briefing level).
- Fluent in Chinese is a plus
-
Senior Product Management Executive
7 days ago
Ho Chi Minh City Metropolitan Area, Vietnam VNGGames Full time $40,000 - $80,000 per yearResponsibilitiesWe are looking for a Senior Product Management Executive to lead core product experiences within Level Up. Level Up is VNGGames' unified game launcher and player hub, built to gather our fragmented player base, elevate cross-game engagement, and become the leading game distribution platform in SEA. This role sits at the center of engineering,...
-
Senior Marketing Executive
6 days ago
Thành phố Hồ Chí Minh, Vietnam VNG Full timeWe are seeking a Senior Marketing Executive to join our game publishing studio, being responsible for Card-Battle / Shooting games across SEA market. This role suits a dynamic professional with strong project management expertise, capable of leading and driving impactful campaigns that captivate gamers. Key responsibilities include: - 1. Gaming Marketing...
-
Senior C&B Executive
7 days ago
Ho Chi Minh City, Ho Chi Minh, Vietnam VNGGames Full time $60,000 - $80,000 per yearWe are seeking a strategic and analyticalC&B Operations Supervisorto orchestrate our global compensation and benefits framework.This is a seniorindividual contributorrole focused on ensuring the operational excellence, compliance, and strategic evolution of our C&B services.Unlike traditional hands-on payroll roles, you will be the central...
-
Senior Customer Experience Specialist, Vnggames
5 hours ago
Thành phố Hồ Chí Minh, Vietnam VNG Full timeAs a** Customer Experience Specialist** at VNGGames, you will play a key strategic role in shaping how we engage, retain, and grow our player base across multiple game titles. You will be responsible for designing the overall CRM and loyalty framework, defining customer journeys, and proposing data-driven initiatives to improve player experience. **Key...
-
Art Manager, Vnggames
5 hours ago
Thành phố Hồ Chí Minh, Vietnam VNG Full time**Job Summary**: Setting the visual tone for the game is the responsibility of the Art Director. Will be responsible for delivering exceptional work for a diverse range of clients and help lead a diverse team. Lead the art team to deliver high-quality visual assets for AI games, AAA projects, and outsourcing clients. Define the artistic direction, including...
-
Senior Marketing Specialist
6 days ago
Thành phố Hồ Chí Minh, Vietnam VNG Full timeWe are looking for a Senior Brand Marketing Specialist to lead brand building efforts for Choi Ngay - a multi-game portal available on both mobile and web. You will be responsible for growing our brand presence across major platforms such as Facebook, TikTok, and Discord, while also building and nurturing a strong user community across in-app channels,...
-
Senior Digital Marketing Executive, Vnggames
2 weeks ago
Thành phố Hồ Chí Minh, Vietnam VNG Full time**Main Responsibilities**: - Develop and execute marketing plan to acquire users profitably at global scale. - Develop User Acquisition (UA) strategy & plan for mobile games meeting studio’s business goals - Manage & optimize UA campaigns across different platforms (including Google, Meta, Unity, ironSource, Mintegral and more), implement each ad...
-
Associate Employer Branding Manager
2 weeks ago
Ho Chi Minh City, Ho Chi Minh, Vietnam VNGGames Full time ₫20,000,000 - ₫35,000,000 per yearAt VNGGames, we believe that behind every legendary game are passionate people who dare to dream, create, and play.Now, we're looking for an Employer Branding Manager — a storyteller who can bring that spirit to life and make VNGGames the place gaming talent wants to join and proudly stay.What You'll DoCollaborate with Business, HR, and Marketing teams to...
-
Senior Operation Executive
6 days ago
Thành phố Hồ Chí Minh, Vietnam Integrated Marketing Solutions Full time**Job description** Work with Planning and Account team to propose appropriate venues, applied technologies and production solutions. Work with Account team to make quotations for bidding. Be in charge of some parts of or the whole project execution and production. Make pre-cost, post-cost (hardware) of projects to achieve the business target. Be in...
-
Thành phố Hồ Chí Minh, Vietnam VNG Full timeTích lũy năng lực bản địa hóa các sản phẩm của VNGGames (Ingame và Outgame như marketing assets, website, voiceover) qua các nguồn lực OS như Agency, Freelancers và AI. - Xây dựng và cải tiến quy trình phối hợp giữa nguồn lực OS và AI để tối ưu chi phí, thời gian của dự án. - Lên kế hoạch...