Assistant Manager, Product

About FWD Group

FWD Group is a pan-Asian life and health insurance business that serves approximately 30 million customers across 10 markets, including BRI Life in Indonesia. FWD’s customer-led and digitally enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience. Established in 2013, the company operates in some of the fastest-growing insurance markets in the world with a vision of changing the way people feel about insurance.

For more information, please visit

FWD Vietnam was established in 2016 and is a member of FWD Group. For more information, please visit

The job holder will be in charge of implementing researches for consumers’ needs, building and launching relevant customer-led propositions that meet the needs of consumers and sales force of multiple distribution channels and ensure the competitiveness of FWD Vietnam propositions in the market.
The Product Propositions Assistant Manager will need to have a consumer centric mind-set, an independent leader in driving product development initiatives across the organization, influencing both internal & external stakeholders, an innovative and creative thinking person, and most importantly has a passion to be different and to “change the way people feel about insurance”.

THE JOB:

- Implement customer/market research and conduct distribution surveys to understand insights on the demand of customers/distribution and validate proposition concepts/design.
- Lead product design process: collaborating with internal & external stakeholders to ensuring the propositions are unique and relevant for customers, distribution channels & company strategy, product are approved by Product Management Committee.
- Lead integrated product launch plan: developing training materials & conduct training to trainers, developing product story & design product collaterals, integating product launch plan with distribution & MKT.
- Strengthen product marketability and relevancy through positioning/packaging, product customization for channels, product promotions, added-value services.
- Conduct post-launching product reviews to further analyse customer/distribution satisfaction, market competitiveness, identify areas for product improvement.
- Proactively address multiple product requests from channels and partners on a timely basis.
- Conduct comprehensive market research to identify opportunities for new product offerings and enhancements.
- Other tasks as assigned by line manager.

THE PERSON:

- University Degree in a business-related discipline.
- At least 3 years working experience in product development, product marketing for financial service industry or similar experiences in a well-known research organization.
- An excellent communicator, both verbally and in writing
- Innovative and willing to explore new things.
- Able to work well with a wide range of people from different parts of the business.
- Energetic and passionate about their product speciality.
- Able to work well under pressure.
- Fluently in speaking and writing English and Vietnamese
- Excellent verbal & writing skills.
- Excellent interpersonal/teamwork skill
- Good ability to influence cross-functional teams & external partners
- Good organization and time/project management skill.
- Good problem solving skill
- Good analytical skills - ability to work with numbers, facts effectively.
- Good understanding of life insurance operational and technical areas is an advantage.