Ad Growth Hacker

**Ad Growth Hacker (Social & App Ads)**

**Location**:Remote, in the Australian time zone

**If This Is You**

You live in ad platforms. You know Facebook Ads Manager, TikTok Ads, Google Ads, and Apple Search Ads like the back of your hand. You don't just run campaigns. You optimize for ROAS, test relentlessly, and scale what works.

You're obsessed with the numbers. CTR, CPC, CVR, CAC, LTV. You know which metrics matter and which are vanity. You've scaled app installs, driven e-commerce sales, or grown consumer tech products through paid social and app store ads.

You're creative, but data-driven. You know that great ads combine psychology, design, and iteration. You test dozens of variations. You kill losers fast and pour budget into winners.

You move fast. You don't wait for approvals or perfect creative. You ship, learn, and adapt.

**What You'll Own**

You'll drive user acquisition for Fluer (social ads) and our mobile apps including PDF Editor by Desygner and other iOS and Android apps through paid advertising. This is high-volume, performance-focused work across multiple products.

**Your work includes**:

- Planning, launching, and scaling paid social campaigns (Facebook, Instagram, TikTok, YouTube, etc.) for Fluer
- Managing app install campaigns across Apple Search Ads, Google App Campaigns, and social platforms
- Creating and testing ad creative (copy, images, video) to maximize performance
- Building and optimizing funnels from ad click to signup/install to activation
- Analyzing campaign data to improve ROAS, lower CAC, and scale efficiently
- Running A/B tests on targeting, creative, copy, and bidding strategies
- Collaborating with design, product, and marketing teams to align on messaging and creative
- Managing ad budgets across multiple products and platforms
- Staying on top of platform changes, new ad formats, and growth hacking opportunities

You'll own the numbers. If campaigns aren't performing, you'll figure out why and fix it.

**What We're Looking For**

**Paid advertising expertise**:

- 3+ years managing paid social and/or app install campaigns (performance marketing for consumer or SaaS products)
- Proven track record of scaling campaigns profitably (show us the numbers: ad spend, ROAS, CAC, installs)
- Deep knowledge of Facebook Ads Manager, Google Ads, and app advertising platforms (Apple Search Ads, Google App Campaigns)
- Experience with ad creative strategy and testing (you know what makes people click and convert)
- Strong analytical skills (you're comfortable in spreadsheets and analytics tools)

**Growth hacker mindset**:

- You test constantly and aren't afraid to fail
- You're scrappy and find creative ways to win (not just outspend competitors)
- You move fast and iterate based on data
- You're comfortable managing multiple campaigns and products simultaneously
- You stay curious and keep learning (platforms change constantly, so do you)

**Bonus points**:

- Experience with mobile app growth (app store optimization, in-app events, retention)
- Background in consumer apps, design tools, or SaaS products
- Video editing or design skills (you can create quick test ads yourself)
- Familiarity with TikTok Ads, Snapchat Ads, or emerging platforms

**To Apply**

Send us your resume and tell us:
1. **Your best campaign**:What's the highest-performing paid campaign you've run? What were the numbers (spend, ROAS, CAC) and what made it work?

2. **How you'd approach our products**:If you were running ads for Fluer (marketing suite) or PDF Editor (mobile app), what's the first test you'd run? Why?

**About The Desygner Group**

What started as a daring startup has grown into a global technology company serving over 45 million users. Our platforms help companies of all sizes create, distribute, and control their marketing assets with unprecedented ease and speed.

We're now a rapidly scaling SaaS company based on Australia's Gold Coast, delivering marketing enablement solutions worldwide. Our technology is transforming how organizations manage brand assets and empower their entire teams to create on-brand content.

**Our Products**

**Fluer**(B2C SaaS) - A complete 365 marketing suite that automates brand-compliant content creation. It's built for individuals, small businesses, and teams who need to move fast while staying on brand. No more waiting on designers. No more off-brand disasters. Just fast, professional content that actually follows your brand guidelines. Millions of users rely on Fluer to create everything from social media posts to presentations.

**We Brand**(B2B SaaS) - An intelligent brand compliance layer that connects to your existing file storage (Google Drive, Dropbox, SharePoint, etc.). It transforms your approved assets and copy into guided templates, so distributed teams across enterprises can create, adapt, and publish content at scale. Brand rules, permissions, approvals, and audit trails keep everything compliant without slowing anyone down. We Brand so