Brand Marketing Lead

5 days ago

Thành phố Hồ Chí Minh, Vietnam VNG Full time

As the **Marketing Owner**, you will lead a team and work with cross-functional teams to drive the growth of users for games launched in the **SEA Market (ID, PH)**
- Your role will focus on **Brand and Reputation marketing**, where you will be responsible for the **strategy, planning, and communication** thought leadership in digital marketing, to support the Product teams to improve product performance.
- This will involve inspiring and educating members with market insights, shaping content strategy, and communicating via scalable marketing channels. You will also build plans to build and strengthen the company’s reputation with users, key opinion leaders, and local agencies.

**Responsibilities**:

- Pioneer the search and online brand advertising markets, support Team growth and business-generating efforts in the SEA market, and create a strong localized view and go-to-market strategies on market approach around new product launches.
- Drive the development and implementation of marketing plans for users, advertisers, and publisher games in partnership with Telco, Payments, and other local agencies.
- Uncover insights about Indonesia, and Philippines users, key opinion formers, and the digital ecosystem to inform initiatives and marketing strategies.
- Evaluate consumer marketing opportunities, and initiate programs to increase awareness by developing creative programs, brand awareness campaigns, and promotions.
- Drive country digital ecosystem efforts to support the development of digital advertisement sustained growth momentum among local businesses and users.
- Manage all resources including Marketing staff; budget; and database and ensure the working process aligns with the Business goals

**Yêu cầu**:

- Experience managing direct and cross-functional teams to increase company business growth and awareness through well-executed marketing efforts.
- Understanding marketing strategic and competitive position, and ability to determine the optimal way to position products in the market and understanding of the search, online advertising, or web publishing markets.
- Ability to develop and understand strategy, driving strategic alignment with executive stakeholders and inspiring teams to achieve goals.
- Ability to build diverse and inclusive teams, and attract and retain talent.
- Ability to communicate in English fluently to foster and develop key relationships with partners-functional teams to increase company business growth and awareness through well-executed marketing efforts.

  • Brand Lead

    7 days ago

    Thành phố Hồ Chí Minh, Vietnam VNG Full time

    As the **Brand Lead**, you will be the strategic orchestrator and creative sparkplug of our integrated marketing efforts for our **next-generation RPG** targeting **Gen Z, Gen Alpha, and female players** in **VN and SEA markets**. You will lead the development and execution of cohesive marketing campaigns across all channels, fueled by bold and innovative...

  • Ponds & Vaseline Brand Lead

    5 days ago

    Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    **POND's & VASELINE Vietnam Brand Lead** **Reports to**: Vietnam Skin Care Demand Creation Lead **Job Location**: Ho Chi Minh, Vietnam **Relocation Terms**: Local Terms **About Unilever** With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved...

  • Clear & Tresemmé Vietnam Brand Lead

    2 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    **CLEAR & TRESemmé Vietnam Brand Lead** **Reports to**: Vietnam Hair Demand Creation Lead **Job Location**: Ho Chi Minh, Vietnam **Relocation Terms**: Local Terms **About Unilever** With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and...

  • Marketing Executive

    2 weeks ago

    Thành phố Hồ Chí Minh, Vietnam CÔNG TY TNHH LEAD THE CHANGE Full time

    **Mô tả công việc**: (Mức lương: 8 - 14 triệu VNĐ) - Market Research: Conduct market research to identify emerging trends, customer needs, and competitive strategies. - Strategic Planning: Develop and execute strategic marketing plans aligned with the business objectives. - Campaign Management: Plan, implement, and oversee marketing campaigns...

  • Brand Marketing Manager

    5 days ago

    Thành phố Hồ Chí Minh, Vietnam Red Orange LLC Full time

    Dear Our Valued Connections, - **Working location**:TP.HCM - **Working time**: 8:30AM - 6PM from Monday - Friday (Saturday Morning may be required) - **Salary**: 50-60mil/month **__________** **MAIN DUTIES**: **A. Build Brand & Marketing Strategy** - Analyze market trends, customer behavior, and competitors to shape long-term and short-term marketing...

  • Brand Marketing Lead

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Công ty TNHH SX - TM - DV B.Y.F.A.S Full time ₫6,000,000 - ₫12,000,000 per year

    Mô tả công việc:(Mức lương: Thỏa thuận)Byfas is a pioneering luxury fashion house in Vietnam, elevating Vietnamese silk and Ao Dai couture into the global luxury stage. We create not only bespoke collections and couture experiences but also cultural journeys that blend fashion, heritage, and art. Our mission is to shape Vietnam's image as a...

  • Marketing Lead – B2B Marketing

    5 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam PMAX - Total Marketing Partner Full time ₫10,000,000 - ₫20,000,000 per year

    ObjectivesWe are looking for an full-stack Marketing Lead with a strategic mindset, a passion in B2B marketing (Corporate Marketing & Product Marketing), community building, and digital marketing in general. You will be the leader to our dynamic marketing team, shaping and driving impactful strategies to achieve outstanding business results for PMAX.Job...

  • Brand Marketer

    3 days ago

    Thành phố Hồ Chí Minh, Vietnam Love At First Sight Full time

    **Mô tả công việc**: (Mức lương: 9 - 15 triệu VNĐ) UpTik Co., Ltd. is looking for a dynamic and creative Brand Marketer to join our team. This role will involve managing and developing marketing strategies for Korean beauty brands such as BB-Lab, Face Republic, La Plante, and more. Working closely with the Creative Director, UpTik's...

  • Marketing Supervisor

    2 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Hostel Brand from Taiwan Full time

    **Location**: District 1, HCMC **Salary**: US$900 + commission **Type**: Permanent, Full-time Accommodation Revenue Sales - Develop and execute strategies to boost accommodation revenue. - Collaborate with the Front Office team to optimize room sales, promotions, and upselling activities. - Maintain strong relationships with OTAs and corporate clients to...

  • Growth Marketing Lead

    7 days ago

    Thành phố Hồ Chí Minh, Vietnam DREAMPLEX REAL ESTATE INVESTMENT COMPANY LIMITED Full time

    **Mô tả công việc**: (Mức lương: 40 - 55 triệu VNĐ) Dreamplex is Vietnam’s leading workplace experience provider. Across six locations in Ho Chi Minh City and Hanoi, we’re redesigning the day at work. Through flexible, beautifully designed offices and personalized support services, we empower growing teams to do their best work. We deliver...