SEO Manager

SEO Manager (Fluer & We Brand)

Location: Remote, in the Australian time zone

If This Is You

You're obsessed with organic search, but you're not living in 2015. You understand that SEO is being fundamentally reshaped by AI and LLMs, and you're already thinking three moves ahead.

You've built and scaled SEO programs that delivered real traffic and real revenue. You know the difference between rankings that matter and rankings that don't. You get excited about technical challenges like JavaScript rendering and international hreflang structures, but you're equally comfortable talking about content strategy and user intent.

You're watching how ChatGPT, Claude, Perplexity, and Google's AI Overviews are changing search behavior, and you have strong opinions about what brands should do about it. You're ready to build SEO strategies for both traditional search engines and LLM-based discovery.

What You'll Own

You'll lead SEO for two SaaS products serving millions of users globally. Fluer is a B2C marketing suite, and We Brand is a B2B enterprise brand compliance platform. This isn't about hitting arbitrary keyword rankings. This is about driving qualified traffic that converts into trials, signups, and revenue.

Your work includes:

- Building and executing SEO strategies for both products from technical foundations to large-scale content optimization
- Owning technical SEO (site architecture, crawlability, indexing, rendering, Core Web Vitals, structured data)
- Developing content strategies that target the right search intent and actually convert
- Adapting our SEO approach for the LLM era (how we show up in ChatGPT, Claude, Perplexity, and Google AI search)
- Leading on-page optimization, link building, and competitive analysis
- Working with product, engineering, and content teams to implement changes that move the needle
- Setting the roadmap, tracking what matters, and killing what doesn't work

What We're Looking For

Deep SEO expertise:

- 5+ years leading SEO for SaaS companies or high-growth tech businesses
- Proven track record of driving significant organic traffic and revenue growth
- Strong technical SEO skills (you can audit a site, identify issues, and work with developers to fix them)
- Experience with enterprise-scale websites and international SEO
- Proficiency with tools like Google Search Console, Ahrefs, SEMrush, Screaming Frog
- Data-driven mindset (you make decisions based on evidence, not hunches)

AI/LLM perspective:

- Clear understanding of how generative AI is changing search behavior
- Thoughts on optimizing for LLM-based discovery and answer engines
- Ability to balance traditional SEO with emerging AI-driven search channels

Operator qualities:

- You ship. You don't wait for perfect conditions.
- You think strategically but execute tactically
- You're comfortable with ambiguity and figure things out
- You communicate clearly and can explain complex SEO concepts to non-technical stakeholders
- You're excited about building something from a strong foundation to market-leading

Bonus points:

- Experience in both B2B and B2C SaaS
- Background in programmatic SEO or AI-generated content
- Understanding of brand compliance and enterprise marketing workflows

To Apply

Send your resume (or LinkedIn profile) and tell us:
1. Your SEO story: What's the most impactful SEO program you've built or scaled? What were the results?

2. Your AI perspective: How do you think LLM-based search will change SEO in the next 2-3 years? What should brands be doing now?

3. Your experience: What's the scale and type of websites/clients you've worked on? (Traffic numbers, team size, industries)

No cover letter templates. Just tell us what you've done and why this excites you.

About The Desygner Group

What started as a daring startup has grown into a global technology company serving over 45 million users. Our platforms help companies of all sizes create, distribute, and control their marketing assets with unprecedented ease and speed.

We're now a rapidly scaling SaaS company based on Australia's Gold Coast, delivering marketing enablement solutions worldwide. Our technology is transforming how

organizations manage brand assets and empower their entire teams to create on-brand content.

Our Products

Fluer (B2C SaaS) - A complete 365 marketing suite that automates brand-compliant content creation. It's built for individuals, small businesses, and teams who need to move fast while staying on brand. No more waiting on designers. No more off-brand disasters. Just fast, professional content that actually follows your brand guidelines. Millions of users rely on Fluer to create everything from social media posts to presentations.

We Brand (B2B SaaS) - An intelligent brand compliance layer that connects to your existing file storage (Google Drive, Dropbox, SharePoint, etc.). It transforms your approved assets and copy into guided templates, so distributed teams across enterprises can create, adapt, and pub