B&w Digital

3 days ago


Thành phố Hồ Chí Minh, Vietnam Unilever Full time

**B&W VIETNAM DIGITAL & **COMMUNITY MANAGEMENT **LEAD**

**Report to**: B&W Vietnam Social & PR Lead

**Job Location**: Vietnam

**Relocation Terms**: Local Terms
- _This role is based in Vietnam with mandatory requirements in knowing Vietnamese language_._

**JOB PURPOSE**
- The Community Management Lead is responsible for being the "live" voice and ears of the brand across social communities.
- The Community Management Lead will be in conversations and engagement with audiences and manage owned channels and brand social presence, acting as the primary point of contact for the online community.

**MAIN RESPONSIBILITIES**
- Develop and execute a community engagement strategy that aligns with the brand's overall marketing objectives, fostering a positive and active online community.
- Manage the brand's owned channels, including daily monitoring, content posting, community moderation, and responding to comments and messages promptly and effectively.
- Be the 'voice' of the brand online, embodying the brand's Tone of Voice and building strong engagement with communities across social media platforms using our owned channels.
- Be the ‘ears’ of the brand through qualitative listening through comments on brand content, community content and competitor brand content - building an strong understanding of the communities we engage with.
- Proactively identify and engage with key online communities relevant to the brand.
- Conduct qualitative analysis of social media conversations, identifying trends, sentiment, and opportunities to improve brand messaging and content.
- Champion user-generated content (UGC), identifying and elevating authentic content that resonates with the brand and its community.
- Work closely with the Content Lead and Influencer Marketing team to share community insights and inform content and campaign strategies.
- Manage brand reputation within the online community, addressing customer inquiries and concerns with empathy and professionalism, escalating issues as needed.

**WHAT YOU NEED TO SUCEED**

Experience
- ** Community Management Experience**: Proven experience directly managing online communities, ideally for brands or in the beauty industry. This could include:

- Growing and engaging social media audiences
- Creating and executing community engagement strategies
- Moderating online discussions and managing conflicts
- Tracking and analysing community metrics
- ** Content Creation Experience** - Copywriting**: Demonstrating the ability to create engaging written content for social media, or other online platforms.
- ** Customer Service Experience**: Experience interacting with customers, addressing inquiries, and resolving issues in a professional and empathetic manner.

Additional Desirable Experience
- ** Experience with Beauty Brands**: Working directly with beauty brands, retailers, or agencies is a significant advantage.
- ** Knowledge of Beauty Industry Trends**: Demonstrated understanding of current beauty trends, products, and consumer behaviour.

**Skills**:
**Core community Engagement & Management**:

- ** Online Community Building**: Demonstrated ability to cultivate a positive, engaged online community around a brand. This includes understanding platform dynamics and fostering authentic interactions.
- ** Social Media Expertise**: In-depth knowledge of relevant platforms (Instagram, TikTok, YouTube, etc.), including best practices, content formats, and audience nuances.
- ** Community Moderation**: Skilfully moderating discussions, addressing conflicts, and maintaining a safe, inclusive environment. This requires strong judgment and sensitivity to diverse perspectives.
- ** Relationship Building**: Building and nurturing relationships with community members, influencers, and internal stakeholders. Excellent communication (written & verbal) and active listening are crucial.
- ** Community Insights & Analysis**: Analysing community data, identifying trends, and extracting actionable insights to inform brand strategy and content.
- ** Proactive Engagement**: Taking initiative to spark conversations, run interactive activities (polls, Q&As, contests), and foster a sense of community beyond simply reacting to comments. This was mentioned in your "proactive community engagement" point.

**Beauty Industry Expertise**:

- ** Passion for Beauty**: A demonstrable passion for the beauty landscape, its products, keeping up with trends, innovations, and key players, reflecting a genuine enthusiasm for the field.
- ** Beauty Product Knowledge**: Strong understanding of beauty products, trends, ingredients, and industry terminology across makeup, skincare, haircare, etc.
- ** Trend Awareness**: Staying ahead of beauty trends, new product launches, viral challenges, and influencer activity to keep the community engaged and relevant.
- ** Community Sensitivity**: Understanding the importance of inclusivity in beauty, representing diverse skin tones/hair types, and navigating sensitiv



  • Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    **JOB PURPOSE** - B&W Vietnam dCommerce Lead drives growth in dCom for total B&W Vietnam through Digitally Influenced Purchases e.g., Affiliate Marketing, Live Selling, Shopping Events, Digital Selling Capabilities (ex. BeauTech in-store). **MAIN RESPONSIBILITIES** - Act as Content champion to send the right requirements about dcom content (7OA, CPAS,...

  • B&w Vietnam Social

    3 days ago


    Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    **B&W VIETNAM SOCIAL & PR LEAD** **Reporting to: Vietnam Hair Care Marketing Demand Creation Lead** **JOB PURPOSE** The purpose of the Social and PR Lead is to support all Brands with earned first expertise. **MAIN RESPONSIBILITIES** - Custodian of the social equity of B&W brands (i.e. social strategy, PAC managements - Platforms & Culture), cohort...


  • Ho Chi Minh City, Vietnam Unilever Full time

    Ready to move forward in your career? Please check out position Influencer Marketing Lead for B&W, located in Ho Chi Minh City KEY RESPONSIBILITIES - Drive Influencer Marketing Expertise in their respective Vietnam Market, in coordination with Others Say lead. - Build each Local Brand's Others Say plan, including budgets, VIT calculator, etc. - Building the...


  • Ho Chi Minh City, Vietnam Unilever Full time

    Ready to move forward in your career? Please check out position Integrated Planning Manager, B&W Vietnam, located in Ho Chi Minh City The Purpose of Role: Responsible to oversee and manage planning to meet service levels by balancing the resources and collaborating with the wider business. Navigates across short-, medium - and long-term needs, responds very...


  • Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    Working Location: Ho Chi Minh Accountability - Own key business deliverables in terms of: Quality, Service, Cost Savings, cash, and be responsible for sourcing working closely with the business operations & portfolio procurement. - Be directly responsible for all key projects and innovation interfacing with business group. - Coordinate direct activities...

  • Marketing Manager

    16 hours ago


    Thành phố Hồ Chí Minh, Vietnam Vina Group Full time

    **Mô tả công việc** Develop and execute integrated marketing strategies for CNTL and TGS, aligning with business objectives Build and strengthen brand positioning for CNTL in the F&B industry and TGS in the FMCG market Identify target customer segments and tailor strategies to increase brand awareness and loyalty Plan and execute 360-degree campaigns,...


  • Ho Chi Minh City, Vietnam W Digital Full time

    Work location: Makati, Philippines **Job Type**: Full time Salary Package: VND 30,000,000 - 35,000,000 **Details and Benefits**: - Located in Legaspi Village, Makati, PHILIPPINES - 5 days work/ week, 10 hours/ day (including break time) - 27 days Annual Leaves - 15 days Sick Leaves - Accommodation provided (optional) - Health Insurance - Life Insurance -...

  • Live Streamer

    2 days ago


    Ho Chi Minh City, Vietnam W Digital Full time

    **Requirements**: - Attractive and photogenic looking - Clear voice with no stuttering - Excellent public speaking skills - Having experience as Livestreamer is and advantage - Willing to work on flexible hours **Responsibilities**: - Work as a host for live streaming of soccer tournaments, match review before and after, match prediction, score...


  • Thành phố Hồ Chí Minh, Vietnam Crimson Education Full time

    Want to revolutionize the future of education and do meaningful work that transforms future generations’ lives? New Zealand-based Edutech company Crimson Education was founded in 2013 from the idea that through personalised education, we can transform students into the world leaders of tomorrow. Since then, we have rapidly grown a mission-driven team that...

  • Marketing Leader

    4 weeks ago


    Thành phố Hồ Chí Minh, Vietnam Vina Group Full time

    **1. Chiến lược & Phát triển Thương mại điện tử** - Xây dựng chiến lược phát triển nền tảng TMĐT và website dài hạn - Tập trung phát triển kênh organic và xây dựng nội dung bền vững - Tối ưu hóa customer journey trên các nền tảng digital - Phát triển thương hiệu P-Taste là nhà phân...

  • Marketing Leader

    2 days ago


    Thành phố Hồ Chí Minh, Vietnam Vina Group Full time

    **1. Chiến lược & Phát triển Thương mại điện tử** - Xây dựng chiến lược phát triển nền tảng TMĐT và website dài hạn - Tập trung phát triển kênh organic và xây dựng nội dung bền vững - Tối ưu hóa customer journey trên các nền tảng digital - Phát triển thương hiệu P-Taste là nhà phân...


  • Thành phố Hồ Chí Minh, Vietnam công ty tnhh mediastep software vn Full time

    **Job Type**: Full-Time **Job Summary**: **Key Responsibilities**: - **Campaign Management**: Develop, implement, and manage digital advertising campaigns on platforms such as Google Ads, Facebook Ads, TikTok Ads, LinkedIn, X and other relevant channels. - **Performance Analysis**: Monitor and analyze campaign performance, providing regular reports and...


  • Thành phố Hồ Chí Minh, Vietnam Cake by VPBank - Digital Bank Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) Digital Channel Strategy & Execution (Fintech Focus) - Develop and execute comprehensive digital marketing strategies aligned with the bank's growth objectives, focusing on acquiring new customers for our digital banking products (e.g., savings accounts, loans, payment solutions). - Plan and manage...


  • Thành phố Hồ Chí Minh, Vietnam ILLUMINUS AI Full time

    Actively participate in marketing brainstorm and implement digital strategies focus on user acquisition, retention and conversion optimization - Manage and optimize online advertising channels such as Facebook Ads, Google Ads,.. - Utilize A/B testing, multi-channel attribution, and other analytical tools to refine marketing strategies and maximize...


  • Thành phố Hồ Chí Minh, Vietnam ATALINK Full time

    **ATALINK**: - is the Cloud-based Procurement Management Solution-as-a-Service. With the platform to foster integrity, transparency, centered around the efficiency in management as the key motivation for client's success, Atalink helps businesses increase value through unique capability to link and interact seamlessly with partners and the market. **I....


  • Thành phố Hồ Chí Minh, Vietnam DKSH Holding Ltd Full time

    Location: Ho Chi Minh, VN, VN - Global Business Unit: - Job Function: Digital - Requisition Number: 179691 - Description: **General Responsibilities**: - Be a digital marketing expert consultant, helping to strengthen the digital marketing strategy. - Work closely with sales and oversee initiatives to meet digital sales objectives. - Co-ordinate and...


  • Thành phố Hồ Chí Minh, Vietnam ShareCV Full time

    **Mô tả công việc** Develop and improve total rewards policies that attract and retain talent while aligning with the company’s business goals and legal requirements. Optimize compensation budgets with a focus on employee-centric solutions.Train and coach Shu and Ha levels on C&B strategies and implementation. Build and implement effective...


  • Thành phố Hồ Chí Minh, Vietnam Marriott International, Inc Full time

    **Additional Information** **Job Number**24214403 **Job Category**Sales & Marketing **Location**Le Meridien Saigon, 3C Ton Duc Thang Street, Ho Chi Minh City, Viet Nam, Viet Nam **Schedule**Full Time **Located Remotely?**N **Position Type** Management **JOB SUMMARY** The Marketing and Communications Manager is part of an important team that creates and...


  • Thành phố Hồ Chí Minh, Vietnam Amazon Corporate Services Vietnam Company Limited Full time

    Bachelor's degree in Marketing or Business or comparable education/experience or computer science, IT, or related qualification or related fields. - Minimum 6+ years working in digital marketing, of which: (a) 3+ years in a high-tech B2B demand generation; (b) 3+ years of work experience in Marketing Automation. - Hands-on experience building, launching, and...

  • C&b Executive

    2 weeks ago


    Ho Chi Minh City, Vietnam Sai Digital Full time

    **ESSENTIAL DUTIES AND RESPONSIBILITIES** - Be in charge of the monthly payroll for employees. - Manage employees’ timesheets/attendance and reconcile with payroll. - Keep the employee database and annual leave up to date. - Manage offer letter, labor contract, renewal of labor contracts, appendixes. - Make periodically/ monthly reports to Social Insurance...