Marketing Manager

2 days ago

Ho Chi Minh City, Vietnam Headhunt Vietnam Full time

**-Marketing strategy & planning**:

- Set marketing objectives based on business objectives and align the objectives with BoD.
- Build the overall marketing strategy with relevant campaigns and activities throughout the year to achieve marketing objectives.
- Develop your own work plan and manage the work plan of team members following the strategy.
**-Content strategy & planning**:

- Synthesize insights from the target audience research and combine with the brand
positioning to propose strategic content direction.
- Develop effective content strategy with detailed pillars and angles to deliver the main communication objective.
- Design detailed implementation plan with audiences, channels, PICs, and timeline.
**-Marketing workstreams execution management**:
Manage the execution & optimization of all marketing workstreams following the strategic direction at each period of time, including but not limited to the following:

- **Event management**: Plan and organize events such as workshops and webinars for both the potential clients and the potential employees.
- Social media management: Coordinate with content marketing executives to update contents for social channels including Facebook, LinkedIn, and Youtube; reply messages and comments on these channels following process and guidelines.
- Website management: Coordinate with content marketing executives to update contents for the website, optimize SEO and website performance in general.
- Others: Implement other marketing activities based on the strategy at each period.
- **Report & Analysis**:

- Report to the Growth Director and CEO about the effectiveness of the overall marketing performance with insight and plan for further improvement.
- Team leadership & management:

- Build & manage a Marketing team of 4-6 people, including content marketer and general marketer.
- Coach & feedback to develop team members and maximize their ELV

**Job Requirements**

**Skills & Knowledge & Qualification**:

- Must have
- At least 1 year experience in Marketing manager or similar positions, managing at
least 3 people.
- Having a deep knowledge of B2B Marketing, lead nurturing and having passion to
grow further in this career path.
- Excellent communication skill, especially in the field of advertising and branding.
- Excellent planning, project management and time management skills.
- Experimental mindset with enthusiasm about self-challenging.
- Data-driven mindset with technical expertise to ensure the quality and accuracy ofdata; process, design, and present it in ways to map out customers' insights in order to help the organization make better decisions.
**Good to have**:

- Experiences in marketing agency or having knowledge of marketing agency business.
- Experiences in building up and managing CRM for B2B business.
- Creative and innovation mindset with interest in working in a start-up environment.
- Ambitious with aggressive targets.

**Salary**: 40,000,000₫ - 55,000,000₫ per month

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