Campus Admissions Manager
1 week ago
**I. Job Description**
**1. Planning & Strategy**:
- Propose and implement **Campus sales strategies and plans**, **promotion scheme and sales policies** aligned with VAS strategy/plan to achieve and exceed the yearly target of campus new students.
- **Set up campus target** & **allocate individual target** and **evaluate KPI** for campus sales team members.
- Develop new sales opportunities and customer networks to increase new sources for campus.
- Do **competitor mystery shopper** & send report to Head Office Admissions Department.
**2. Campus Sales Team Management and New Student Recruitment Activities**:
**a. Manage Campus Sales Team**:
- Plan, recruit, manage, develop, and motivate the campus sales teams.
- Plan, organize, assign, and supervise all tasks relating to new student recruitment and working timetable/shifts for team members.
- Weekly, monthly training, coaching consulting skills, experiences and role play to team members.
- Attend and contribute to VAS system trainings, conduct periodical Call Audit Coaching by Admissions Department.
- Coach team members to use, update Admission Software exactly and on time as standard.
**b. Set up & preparations for new student recruitment**:
- Make sure sales kits & documents _(brochures, financial policy, information sheet, enrolment form, school rules, parents handbook )_ for potential parents & students available.
- Order and manage admission gifts for campus timely and effectively.
- Set up campus School tour route & training to sales staff.
- Ensure admission areas, parents meeting rooms and other facilities under the School Tour Route are professionally designed and set up in compliance with VAS’s standards.\
**c. Manage Sales performance & Conversion Ratios**:
- Manage weekly, monthly sales team performance, **benchmark weekly, monthly and YTD targets, identify areas of improvement and take actions to achieve or exceed sales Target.**:
- Daily **receive & allocate inquiries** timely to sales team members.
- Make sure all inquiries are **contacted, followed up and updated status **timely and accurately on Admissions software **as standard Admissions Procedure and Follow-up Rules.**:
- **Assign and supervise** team members to **do tele-sale **on database, call potential parents lists to follow up/invite to admissions events or join promotions, call current parents to take care for referrals.
**d. Admissions events and Promotion, Cooperation Programs**:
- Closely coordinate with all campus relevant departments (SCA event, academic team ) to **conduct, follow the detailed agenda, checklist, operation of all campus admission events for new student recruitment** to ensure the smooth and successful events based on the approved budget, plan, and VAS standards.
- **Supervise all activations** conducted by agency, sponsored by VAS Admissions Department under Developer Program, Cooperation Programto promote for campus.
- **Join VAS admission seminars**, **open days** **as a key consultant** and VAS ambassador; assign team members to join open days, seminars, activation events, campus admission events, school tours, admission booths.
- Propose and follow-up closely with agency, partners under Cooperation Program, Developer Program, and report to Head Office Admissions Department.
- **Buildup, maintain and develop a strong network** of Kindergartens and Primary schools, language centers, academic centers, targeted apartmentsaround campus to increase new sources for campus.
- Ensure promotion programs and administration procedures _(documents, registration forms, reports)_ to be implemented and monitored to sales team effectively, correctly, and timely to push the sales.
**e. Student placement test & new student document collection and new student allocation**
- Manage the **arrangement of new student placement test**, follow up with academic team and parents.
- **Manage, review, and make sure failed placement tests** to be reviewed by Heads of MOET/Cambridge and School Directors before sharing test results to parents together with a plan to support students to make progress for re-test.
- Closely follow up with academic team to **convert new students of summer to new school year.**:
- Make sure the collection of all documents, School rules, Parents and student..for new students complete and timely.
- Work with Academic, IPC & Student Service Team leader to finalize the campus new student list, update into Admissions Software (CRM).
**2. Reporting**
**a. Make accurate and timely admission reports** to the School Directors, CCSSO, Head Office Admissions & Marketing Department, _including: Weekly Top Sales Report, Weekly Promotion Report, Inquiry Review Report, Bi-weekly Summary & Failing test Report, Competitor Mystery Shopper Report, Campus Yearly New student Report and others._
**b. Other jobs which may be assigned by the Admissions Director or the CCSSO.**
**Internal contacts**
- Cluster School Director, School Operations Manager.
- CCSSO,
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