Senior Communications and Public Engagement Officer:

2 months ago


Hanoi, Vietnam WVV Full time

**WORLD VISION VIETNAM**

**WVV Senior Communications and Public Engagement Officer**: 01 position

**_ Work base:_** Hanoi city

For detailed Job advertisement, Job description please find on following page:
WVV Senior Communications and Public Engagement Officer - Head Quarter (wvi.org.vn)

**TERMS OF REFERENCE**

**BACKGROUND**

World Vision is a Christian relief, development and advocacy organization working to improve the quality of life of people, especially children who are marginalized and living in poverty. World Vision helps all who are in need, regardless of their religion, race, ethnicity or gender. As a child-focused organization, WV’s work focuses on children, ensuring they are protected and their basic needs are met. World Vision Vietnam (WVV) has been funded from 13 support countries in Europe, Asia, the Americas and Australia. Funding of WVV consists of sponsorship program funding (70%) and Private Non-Sponsorship (PNS)/grants (30%). WVV employs about 430 staff, of which 93% are Vietnamese nationals.

WVV is operating in 4 zones: North 1 (Hoa Binh, Dien Bien), North 2 (Yen Bai, Tuyen Quang, Hai Phong), Central (Thanh Hoa, Quang Tri and Da Nang) and South (Quang Nam, Quang Ngai, Binh Thuan, Ho Chi Minh, DakNong). WVV’s Area Program (AP) usually focuses within one administrative district of a province which populated by ethnic minority people with high rates of poverty. A uniqueness of WVV’s Development Program Approach (DPA) is that AP team members are based at district level where the AP is located, which enables them to work closely with government partners and communities on a daily basis. Beside the APs, WVV is also implementing different Special and Grant Projects to meet the specific needs of vulnerable children in both AP and non-AP areas.

In order to bring visibility to WV Vietnam’s work on the ground, WV Vietnam owns several external communications channels including website and social media pages. The Senior Communications and Public Engagement Officer will re-purpose available contents and/or produce fit-for-purpose contents to strengthen WV Vietnam’s digital presence across all existing channels, and thus drive public attention and support to WV Vietnam’s work. If and when the need arises, the Senior Communications and Public Engagement Officer shall conduct adequate assessments and develop a viable strategy to expand WV Vietnam’s presence to new social media platforms needed to amplify the impact of WV Vietnam’s intervention. A strong digital presence will also contribute to positioning WV Vietnam for advocacy work and future fundraising efforts.

**JOB PURPOSE**

To raise awareness of and support for World Vision’s work in Vietnam, by undertaking these core functions:
**_ Public engagement_**_ _

Formulate and implement content plan and public engagement plan for WV Vietnam’s website and all existing social media platforms to increase WV Vietnam’s visibility and achieve the desirable awareness/support from the target audiences. When needed, liaise with communications team of other agencies in conducting joint events to draw public attention to child-related issues and call for actions from concerned stakeholders.

**_ Organizational materials development_**

Play lead role in developing materials that accommodate grants and advocacy functions with needed resources, including annual report, country profile, program briefings, policy briefs, fact sheets, and capacity statements along with other written and video resources when needed. Give technical guidance and input to all communication products developed by other functions to ensure compliance to WV’s brand guidelines and consistency in messaging.

**_ Content creation_**

Write compelling feature length child-focused stories from communities where WV Vietnam is working to fulfil requests from within the Partnership. Proactively identify stories and key issues for pitching to WV’s various stakeholders and internal platforms (such as StoryHub, KissFlow, The Beacon, Ignite). Ensure safeguarding standards are understood and followed by all involved in the content creation process. Build WV Vietnam’s digital media library in order to support public engagement activities.

**_ Advocacy communications_**_ _

Play a co-lead role alongside Child Protection under the “It takes a world” campaign to design and implement appropriate engagement activities for the target groups to maximize advocacy impact. Partner with other technical functions in all other advocacy-related initiatives.
Internal communications

Support the Senior Executive Communications and Media Relations Officer in producing contents needed for internal communication events and channel.

**_ Emergency communications_**

Support the Senior Executive Communications and Media Relations Officer in coordinating with the affected APs/projects to develop HEA-related contents as requested by Support Offices and donors.

**MAJOR RESPONSIBILITIES**



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