Digital Marketing Consultant
1 month ago
**Job no**: 577387
**Contract type**: Consultant
**Duty Station**: Ho Chi Minh Cty
**Level**: Consultancy
**Location**: Viet Nam
**Categories**: Partnerships, Fund Raising
UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.
**For every child, HOPE**
**How can you make a difference?**
The purpose of this assignment is to support the digital marketing, digital content creation, graphic design, and merchandising for UNICEF Partnership and Resource Mobilisation Office (PARMO) in Ho Chi Minh City.
The Digital Marketing Consultant will be responsible for:
- Support the development and implementation of content plans for UNICEF Viet Nam’s LinkedIn account, donation microsite; Explore and propose new ways to make compelling content to target audiences.
- Support the production of visual assets, editing videos, designing infographics, social media captions, photo essays across three income streams; Explore innovative ways to present information and tell stories.
- Support the merchandizing activities including reviewing the design of merchandizes, regularly monitoring and managing UNICEF brand store on donation microsite, liaising with the warehouse for merchandize delivery, monthly/ quarterly reporting and keeping PARMO team updated with merchandizing progress.
- Provide merchandizing support in campaign/ event, including booth attendance, event organization, customer care and follow up after sales.
- Support the management of Friends of UNICEF database, including communication plan, channel administration, data generation.
- Support individual donors’ retention by drafting and sending Thank-you letter to those donors.
- Assist in other administrative works related to communications and resource mobilization as requested.
**To qualify as an advocate for every child you will have**
- Graduation from University with a major in Digital Communication, Digital Marketing, Graphic Design
- Relevant work experience: Demonstrate previous experience in social media engagement, graphic design (Canva, Adobe Programs); Good communication skills;
- Required language(s): fluent in English and Vietnamese.
- Others: Ability to research, design and execute ideas. Previous experience with e-commerce would be an asset.
**Evaluation Criteria**:
A) Technical Evaluation (e.g. maximum 75 Points)
- Educational background: graduate from University with a major in Digital Communication, Digital Marketing, Graphic Design; (30 Points)
- Relevant work experience: Demonstrate previous experience in social media engagement, graphic design (Canva, Adobe Programs); Good communication skills; (30 Points)
- Required language(s): fluent in English and Vietnamese (10 Points)
- Others: Ability to research, design and execute ideas. Previous experience with e-commerce would be an asset. (5 Points
B) Financial Proposal (e.g. maximum of 25 Points)
Further details can be found here: TOR - Digital MKT Consultant.pdf
- Letter of interest and confirmation of availability;
- Performance evaluation reports or references of similar consultancy assignments (if available)
- Financial proposal: All-inclusive lump-sum cost including consultancy fee, travel and accommodation cost for this assignment as per work assignment.
- CV
**For every Child, you demonstrate**
UNICEF's values of Care, Respect, Integrity, Trust, Accountability, and Sustainability (CRITAS).
To view our competency framework, please visit here.
**Remarks**:
Individuals engaged under a consultancy or individual contract will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws.
**Advertised**: 21 Nov 2024 SE Asia Standard Time
**Deadline**: 04 Dec 2024 SE Asia Standard Time
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