Ecommerce Digital

4 weeks ago


Ho Chi Minh City, Vietnam Abbott Laboratories Full time

**Role**:
Ecommerce Digital & Media Manager help to ensure that all digital and media activity is leveraged and contributes to the Ecommerce sales activities by managing interactive digital and media campaigns and EC platforms.

**Accountability**:

- Manage all Ecommerce Digital infrastructure & platforms.
- Lead the strategic planning and optimization of all Paid Media (on-platform/ off-platform), conceptualize and plan all EC Digital & Media campaigns.
- Responsible for implementing all E-commerce Digital and social media activities.
- Manages all digital & media Paid activities to ensure smooth running of the E-Store and multi-brand marketplace.
- Builds relationships and effectively influence key stakeholders to shape EC digital & media strategic decisions and projects and ultimately improve customer engagement and sales conversion.
- Analyses monthly reports of EC Digital & Media performance, investigate issues when appropriate and works closely with cross-functional internal teams to provide solutions and drive growth.
- Provides creative directions for online promotions and campaigns.
- Other tasks as assigned by Line Manager

Requirement:

- Minimum 5 years of working experience in E-commerce industry, related to FMCG products in eCommerce industry, must have proven experience in Digital & Media field.
- Good understanding, sensitivity towards key trends in the online industry.
- Understanding of digital and media knowledge and activities
- Degree in Economics or equivalent
- Communication skills
- Creativity and innovation
- Good command of English


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