Senior Marketing Officer
2 weeks ago
**Mô tả công việc**:
(Mức lương: Thỏa thuận)
Objectives of this role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments in B2B & B2C
- Lead the execution of marketing programs from start to finish, leveraging internal and external support and driving collaboration
- Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
**Responsibilities**:
- Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle (both B2B & B2C), ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads (in B2B and B2C)
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with manager & CEO about marketing programs, strategies, and budgets
**Chức vụ**: Nhân Viên/Chuyên Viên
**Hình thức làm việc**: Toàn thời gian
**Quyền lợi được hưởng**:
Working hours from Monday to Friday
Dynamic and professional start-up environment based in HCMC
Must have own phone, laptop and motorbike/car for work
**Yêu cầu bằng cấp (tối thiểu)**: Trung cấp - Nghề
**Yêu cầu công việc**:
Required skills and qualifications
- Bachelor’s degree (or equivalent) in marketing, business, or related field
- Excellent written and verbal communication skills (in VN, advanced in EN)
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Able to work alone and independent - can do attitude
Preferred skills and qualifications
- Proficiency with online marketing and social media strategy
- Designer skills
Engagement:
- Engagement 100%, working hours from Monday to Friday
- Dynamic and professional start-up environment based in HCMC
- Must have own phone, laptop and motorbike/car for work
**Yêu cầu giới tính**: Nam/Nữ
**Ngành nghề**: Kinh Doanh/Bán Hàng,Nghiên Cứu Thị Trường,Truyền Thông/Báo Chí,Truyền Thông/PR
Trung cấp - Nghề
Không yêu cầu
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