Assistant Brand Manager

2 days ago

Thành phố Hồ Chí Minh, Vietnam Công Ty Cổ Phần Karavan Việt Nam Full time

**Mô tả công việc**:
(Mức lương: Thỏa thuận)
- Campaign Execution**:

- Assist in planning and executing marketing campaigns across various channels, including digital, social media, traditional media and offline activation.
- Monitor and report on campaign performance, providing insights and recommendations for optimization.
- **Content Creation**:

- Develop compelling content for various marketing channels, including social media (Facebook, TikTok, Zalo OA, LinkedIn) posts, sales kit, POSM, and website copy.
- Collaborate with designers and other team members to produce high-quality, visual-appealing marketing materials.
- **Market Research**:

- Conduct market research to identify trends, customer needs, and competitive analysis.
- Analyze the digital customer journey and user behavior, provide actionable insights to inform marketing strategies and enhance customer experience.
- **Brand Management**:

- Support the development and maintenance of the company’s brand identity.
- Ensure consistent messaging and branding across all marketing channels and materials.
- **Customer Engagement**:

- Develop and maintain relationships with key opinion consumers (KOCs) and influencers to enhance brand visibility and credibility.
- Manage CRM tools to enhance customer relationship management and marketing effectiveness.
- Engage with customers and gather feedback to improve customer satisfaction and loyalty.
- **Data Analysis**:

- Analyze marketing data to measure the effectiveness of campaigns and initiatives.
- Prepare reports and presentations for internal and external stakeholders.
- **Platform Operation**:

- Monitor and maintain Karavan platform to ensure optimal performance and uptime of product display and other platform assets.
- Execute personalized marketing campaigns using customer data from the CDP
- Identify and troubleshoot technical issues, working closely with the Tech support team to resolve them promptly.
- **Cross-function Collaboration**:

- Work closely with cross-functional team (Category, Sales, Growth, Product, CS...) to align marketing efforts with sales objectives including:

- Liaise with other departments and coordinate with external partners, vendors, and agencies to ensure seamless execution of marketing activities.

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:

- 13th-month bonus based on business performance
- Full salary during the probation period
- Clear career advancement path with many development opportunities
- Employment contract (Social Insurance, Health Insurance, Unemployment Insurance)
- Meal allowance
- 12 days of annual leave
- Public holidays as per government regulations
- Annual health check-ups
- Health insurance
- Training and teambuilding activities

**Yêu cầu bằng cấp (tối thiểu)**: Cao Đẳng

**Yêu cầu công việc**:

- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 2-3 years of experience in a marketing role, preferably in the eCommerce or FMCG industry with proven track record of effective brand and campaign execution
- Strong understanding of digital marketing strategies and tools.
- Excellent written and verbal communication skills in Vietnamese and English.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, CRM systems, social media management tools).
- Data-driven mindset with the ability to analyze metrics and derive actionable insights.
- Creative thinking and problem-solving skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational skills and attention to detail

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Marketing,Quản Trị Thương Hiệu (Branding),Truyền Thông/Báo Chí,Truyền Thông/PR/Quảng Cáo

Cao Đẳng
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