Engagement Video

4 months ago


Ho Chi Minh City, Vietnam Shopee Full time

DepartmentMarketing- LevelExperienced (Individual Contributor)- LocationVietnam - Ho Chi Minh CityOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
- Develop and maintain a content calendar, publishing strategy and campaign on OA channels for Shopee Video - Buyer side.
- Develop high quality promotional content to support initiatives for viewers and buyers.
- Support User Reward Lead in creating engaging user missions, content, and experiences that resonate with the Shopee Video users, drive engagement, and support user acquisition and video supply goals.

**Requirements**:

- 1-3 years of working experience in creative strategy and/or social media marketing.
- Understanding of influencers, social media, e-commerce, live streaming, and digital trends landscape.
- Creative mindset with a passion for storytelling and visual aesthetics.
- Strong project/ time/ stakeholder management.
- Demonstrated capability to read and write in English.
- Experiences in Ecommerce.
- Proficiency in using social media analytics platforms.


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