Online Business Director
3 days ago
**Mô tả công việc**:
(Mức lương: Thỏa thuận)
Planning and Managing E-commerce Business Activities:
- Develop and implement short-term, mid-term, and long-term marketing strategies to build, promote, and enhance the image and products of the company across various media channels to drive e-commerce business effectiveness.
- Manage and develop plans to expand the existing online marketing channels of the Group, such as the website, sales app, Facebook, and other social media platforms.
- Plan and develop the expansion of e-commerce channels on popular platforms such as Shopee, Lazada, and TikTok.
- Develop sales promotion activities on online channels such as flash sales, hot deals, vouchers, etc.
- Plan and execute online sales sessions (livestream) on platforms like TikTok Shop, Shopee, Facebook, Youtube, etc.
- Develop and implement a strategy to collaborate with Key Opinion Leaders (KOLs) and Key Opinion Consumers (KOC) to optimize brand impact and enhance brand performance.
Marketing Budget Management and Brand Recognition Enhancement:
- Establish marketing budgets, allocate and effectively utilize media channels such as Google Ads, Facebook Ads, TikTok Ads, etc., to enhance brand recognition and increase sales.
- Strengthen and maintain brand recognition on e-commerce platforms.
- Optimize product descriptions, information, and images to ensure brand presence.
- Measuring the Effectiveness of Marketing Campaigns:
- Track and measure the effectiveness of both paid and unpaid marketing campaigns.
- Regularly evaluate and analyze performance to devise strategies for optimizing communication programs and promotions to increase sales and brand development.
- Collect statistics, analyze, and report the effectiveness of each livestream session.
Training and Team Management:
- Establish and develop the E-commerce team.
- Train, coach, and guide team members to perform daily activities effectively on the e-commerce platform.
- Establish a system of KPIs to evaluate the effectiveness of the department/ team's work.
- Other tasks will be assgned by BOD
**Chức vụ**: Giám đốc và cấp cao hơn
**Hình thức làm việc**: Toàn thời gian
**Quyền lợi được hưởng**:
- Laptop
- Chế độ bảo hiểm
- Du Lịch
- Phụ cấp
- Chế độ thưởng
- Chăm sóc sức khỏe
- Tăng lương
- Công tác phí
- Nghỉ phép năm
**Yêu cầu bằng cấp (tối thiểu)**: Đại Học
**Yêu cầu công việc**:
- Bachelor's degree or higher in Marketing, Communications, Business Administration, or related fields.
- Minimum of 5 years of experience in the position of E-commerce Director or equivalent positions.
- Experience in online marketing and e-commerce business, specializing in E-commerce.
- Experience in building and managing stores on e-commerce platforms such as Shopee, Lazada, Tiki, Tiktok shop, etc.
- Proficient in knowledge of laws related to e-commerce.
- Possess management, planning, organization, operation, training, and customer service skills.
- Alignment with the core values of the Company.
**Yêu cầu giới tính**: Nam/Nữ
**Ngành nghề**: Giám Sát Bán Hàng,Kinh Doanh/Bán Hàng,Phát Triển Thị Trường
Đại Học
Không yêu cầu
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