Ecommercial Director

**Planning and Managing E-commerce Business Activities**:

- Develop and implement short-term, mid-term, and long-term marketing strategies to build, promote, and enhance the image and products of the company across various media channels to drive e-commerce business effectiveness.
- Manage and develop plans to expand the existing online marketing channels of the Group, such as the website, sales app, Facebook, and other social media platforms.
- Plan and develop the expansion of e-commerce channels on popular platforms such as Shopee, Lazada, and TikTok.
- Develop sales promotion activities on online channels such as flash sales, hot deals, vouchers, etc.
- Plan and execute online sales sessions (livestream) on platforms like TikTok Shop, Shopee, Facebook, Youtube, etc.
- Develop and implement a strategy to collaborate with Key Opinion Leaders (KOLs) and Key Opinion Consumers (KOC) to optimize brand impact and enhance brand performance.

**Marketing Budget Management and Brand Recognition Enhancement**:

- Establish marketing budgets, allocate and effectively utilize media channels such as **Google Ads, Facebook Ads, TikTok Ads,** etc., to enhance brand recognition and increase sales.
- Strengthen and maintain brand recognition on e-commerce platforms.
- Optimize product descriptions, information, and images to ensure brand presence.
- Measuring the Effectiveness of Marketing Campaigns:

- Track and measure the effectiveness of both paid and unpaid marketing campaigns.
- Regularly evaluate and analyze performance to devise strategies for optimizing communication programs and promotions to increase sales and brand development.
- Collect statistics, analyze, and report the effectiveness of each livestream session.

**Training and Team Management**:

- Establish and develop the E-commerce team.
- Train, coach, and guide team members to perform daily activities effectively on the e-commerce platform.
- Establish a system of KPIs to evaluate the effectiveness of the department/ team's work.

**REQUIREMENTS**:

- Bachelor's degree or higher in Marketing, Communications, Business Administration, or related fields.
- Minimum of 5 years of experience in the position of E-commerce Director or equivalent positions.
- Experience in online marketing and e-commerce business, specializing in E-commerce.
- Experience in building and managing stores on e-commerce platforms such as Shopee, Lazada, Tiki, Tiktok shop, etc.
- Proficient in knowledge of laws related to e-commerce.
- Possess management, planning, organization, operation, training, and customer service skills.
- Alignment with the core values of the Company.

**Job Types**: Full-time, Permanent

**Salary**: Up to 100,000,000₫ per month

**Education**:

- Bachelor's (preferred)

**Experience**:

- Commercial Director: 5 years (preferred)

**Language**:

- English (preferred)

Willingness to travel:

- 50% (preferred)