Product & Market Research Manager (Middle East
3 weeks ago
**Location**: Hanoi, Vietnam
**Industry**: Automotive
**ACCOUNTABILITIES**:
- Engage in focus groups and other research endeavors aimed at meticulous data collection concerning culture or customer behavior.
- Conduct surveys or polls on topics such as public opinion or customer satisfaction.
- Develop research methods and instruments that meet client needs for data collection.
- Undertake market research initiatives to identify prevalent trends or emerging opportunities within distinct industries or markets.
- Perform audience analysis, including the identification of target audiences and the assessment of campaign or message reach.
- Identify and collaborate with specialized research firms operating within diverse fields or regions pertinent to the company's business endeavors.
- Participate in client meetings, facilitating discussions on research objectives and presenting insightful findings.
- Develop market segments based on demographic characteristics, including age, gender, geographic location, ethnicity, socioeconomic status, among others.
- Provide information and report as requested by direct leaders.
- Conduct regular inspections to promptly detect and prevent violations in the department.
- Undertake any other tasks as assigned by direct management.
**REQUIREMENTS**:
- Bachelor's degree or higher, preferably in Marketing, Market Research or related fields.
- Minimum 5 years of experience as a Market Research Director/Senior.
- Experience of working within the automotive industry is an advantage.
- Demonstrated commitment to achieving excellence in quality and efficiency.
- Possess keen insight into the company's business operations coupled with exceptional leadership capabilities.
- Excellent English proficiency.
- Strong communication and negotiation skills.
- Ability to provide comprehensive, strategic guidance.
- Excellent analytical skills, with the capability to make critical decisions, manage projects, and enhance processes.
- Thorough understanding in accounting, tax regulations, and financial reporting.
**How to apply**
Linh, Dam Ngoc (Ms.) - Senior Recruitment Consultant
Phone/Zalo: +84 912 210 277
Address: 7F, CDC Building, 25 Le Dai Hanh, Hai Ba Trung, Hanoi.
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