Mindshare Manager, Content+

4 months ago

Ho Chi Minh City, Vietnam Mindshare Full time

Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager, Content+ to join us.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role: Senior Director, Content+

3 best things about the job:

- To be a part of a dynamic working environment and surrounded by the best practitioners and recognized leaders in the media industry
- A one-of-a-kind knowledge of media agency’s business and hands-on experience working with our diverse client portfolios.
- A promising career in the best media agency network in Vietnam.

Measures of success

In three months:

- Fully understand the business model of our digital content service.
- Build a strong relationship with key clients and key content partners.
- Develop a 6-month plan of business development of existing clients and new clients.
- Get involved in the process of on-going content projects.

In six months:

- Identify and develop a new project lead to deliver true business value based on your understanding of the client’s needs
- Fully lead a digital content project from initial concept, tactical plan, resource negotiation, and project execution with content partner teams.

In 12 months:

- Expertly balance different parties’ interests to achieve each party’s own business objectives
- Explore new revenue opportunities of new digital content resources and develop into our new content service.

Responsibilities of the role:

- Involved in internal & external conversation related to Content direction
- Involve in negotiation process with vendors to optimize client’s budget
- Create content proposition to suit with aligned content strategy
- Evaluate and manage 3rd parties, including Network sponsorship & integrated offering teams, media & production partners, research agencies and other content-related service providers.
- Manage working process & KPIs monitoring for content projects
- Manage vendors/ media partner to ensure the delivery of all phases of content production & control cost vs budget
- Ensure administrative requirements (contracting, allocation management, etc) are well managed per client’s principles
- Manage content operation subordinates to ensure seamless delivery of content projects
- Put forward future recommendations
- content assessment vs ROI/ content impact on brand health

Join us if you have:

- Marketing/Communications/Business/Linguistic BA+ degree or equivalent
- Minimum 3-year experience in the advertising/communication industry, especially in a content/ account management role
- Problem-solving
- Good interpersonal skill
- Medium level of knowledge about media (digital, TV)
- Understanding of local media content landscapes/trends/insights
- Good in communication: Master in Vietnamese (both speaking & writing) & Excellent in English (speaking, presenting & writing)
- Good in MS office
- Knowledge about other design & video edit soft wares is a plus
- Strong network with content partners is a plus
- Has a content passion.

More about Mindshare

Mindshare is a media services company that accelerates

Good Growth

for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people’s stories on

LinkedIn

or

Instagram

or hear about the company in their own words

here
- Mindshare is part of GroupM, the world’s leading media investment company, and WPP, the world’s largest advertising holding group.

About Vietnam

It’s no secret Vietnam is the fastest growing media market in Asia Pacific. Ad spend in Vietnam grew rapidly last year, with internet penetration reached in excess of 59.4% during 2019. With a population of more than 90 million, this market carries huge potential and possibilities for media players and talent. GroupM Vietnam fosters a culture of innovation and value our diverse and collaborative work environment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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