Marketing Manager
2 months ago
**Job duties**:
- Establish and manage a sportsbook marketing team with a focus on user acquisition;
- Lead the marketing team to achieve short and long term strategic objectives;
- Build, hire, train, and manage the sportsbook marketing team (B2C);
- Lead the marketing team to complete advertising, content creation and channel marketing tasks;
- Manage and perform marketing tasks on relevant Facebook groups;
- Manage and perform marketing tasks relating to SEO, SEM, CPM, CPC and related methods to acquire users;
- Manage and perform marketing tasks on Appstore and Google Play to acquire users;
- Develop partnerships with key opinion leaders (KOL) and affiliate agents;
- Monitor and manage social media content on Telegram, Facebook, Twitter, TikTok and Instagram;
- Systematically analyze the performance of marketing campaigns using data to improve efficiency and
effectiveness.
Job requirements**:5+ years of marketing management experience in the Malaysian sportsbook market;**
- Familiar with market and user trends in the Malaysian market;
- Familiar with the consumption habits and trends of Malaysian users;
- Experienced in building a team from 0 to 1 including recruitment, training and performance appraisal;
- Fluent in English or Chinese, Malay is mother tongue;
- Excellent communication skills and the ability to use software and apps to increase efficiency;
- Excellent attention to detail and highly organized;
- Strong marketing experience with the ability to create unique and effective campaigns;
- Can effectively promote products to customers;
- Affiliate experience is preferred.
Remuneration**:Salary: USD 3,000-7,000 per month;**
- **3 months of probation, 10 hours a day, 1 day off per week;**:
- Housing provided;
- Meal allowance of USD 280 per month;
- 20 days of annual leave inclusive of all public holidays, sick leave and vacation leave;
- Bonus linked to company and personal performance;
- Standard work visa, transportation;
- Reimbursement of airplane tickets.
**Job Types**: Full-time, Permanent
**Salary**: 92,172₫ - 215,069₫ per month
Application Question(s):
- Are you willing to relocate in the Philippines?
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