Social Media Analyst

2 months ago

Ho Chi Minh City, Vietnam Ogilvy Full time

**About Ogilvy**:

- Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and Health work fluidly across 131 offices in 93 countries._
- Ogilvy has been operating in Vietnam for over 25 years and has played a leading role in helping to shape the marketing communications industry in Vietnam today. We remain committed to continuing this legacy and are on a mission to help create the next generation of hybrid and fluid modern-marketing talent by making Ogilvy the "Best Place to Work" in Vietnam for GenZ by 2025._

**About the Role**:
As the **Social Media Analyst,** you will play a critical 'first port of control' lead in unlocking consumers relevant insights and meaning in helping brands achieve marketing and communication goals. You will get 'close and personal' with consumers conversation chatters, digital footprints and behaviours, verbatims, reviews and many other data points you come across as you monitor, tracking and analysizing these information.

To deliver an effective analytics recommendations to your colleagues and clients, you need a keen eye to not only read the information but make sense of it. You will also need to display structural thinking when presenting data in the format of reports. This is important as your direct manager will use this information to brainstorm with you, and come up with sound, logical, and data-driven ideas/approach to solve our client's problems. Strategic and operational mindset and the ability to work with teammates across various departments is also essential.

**What You'll Do**:
The Analyst play an integral role in all aspects of client engagements by:

- Analyze data sources Client provides (Search, Social listening) in order to develop "insights-driven" content.
- Performing desktop research and analyzing industry and competitor trends
- Auditing all aspects of a brand - from heritage to strategy to visual identity to experience and marketing communications.
- Conducting data gathering interviews and capturing the key points
- Conducting qualitative and quantitative analyses
- Designing and analyzing market research
- Preparing and running simple project teams
- Preparing material for proposals and sales meetings
- Creating client presentations
- Supporting in the development of thought leadership

**What You'll Need**:

- 2-3 years of experience in social media or similar role. Bachelor's degree in a relevant field such as Statistics, Data Science, or Marketing is a plus.
- Digital & Social media enthusiast with an established understanding of the wider digital communications landscape
- Demonstrate creativity in data analysis and understanding.
- Flexible and able integrate in any type of working environment.
- Business and service mindset
- Out of the box thinking for recommendations and eye for innovation
- Demonstrate problem-solving skills and ability to work under pressure
- Team player with the ability to collaborate effectively with cross-functional teams.
- Analytical skills
- Good English communications

**What We can offer**:

- Membership to the most exclusive club we call Ogilvy Experience, a community of leaders and colleagues in and around SEA (immediate), APAC and worldwide who are like-minded inspired individuals. Your work get to shine at our regular meetups (mainly Zoom), contribute to the case studies, present your thought leaderships POV and join a monthly Metaverse gatherings.
- Continuous training and growth opportunity.
- Great work atmosphere

**How We'll Support You**:
Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We'll empower you with the tools you'll need to succeed. We'll give you the autonomy to seek out new paths and better ways of doing things. We'll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we'll provide opportunities for you to do work of which you'll be proud, with people you'll be proud to call your teammates.

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

All qualified applicants will re

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