Senior Growth Marketing Executive

2 weeks ago


Ho Chi Minh City, Vietnam VNG Full time

Act as the primary Growth Marketing & Partnership owner under the Mobility Service category (Transportation, Delivery, Logistics).
- Oversee and take ownership of all business aspects of the merchants, ranging from performance metrics, KPIs, budget, and product features to relationship management.
- Evaluate performance and develop overall growth strategies to meet KPIs (User, Payment volume, Profit), including marketing ideas, promotion schemes, product solutions.
- Keep track of market conditions, competitor benchmarking to explore emerging trends, opportunities and propose innovative tactics to enhance marketing efficiency.
- Actively engage with partners to understand their business movements/ strategies and initiate joint-business plans between ZaloPay & Merchant, including but not limited to co-op branding campaigns, new payment solutions, cross-sales opportunities, etc
- Work closely with internal cross-functional teams (Marketing, Product, Finance, Operation, BI) and external merchants to deliver excellent execution of marketing campaigns and initiatives. Staying on top of the workstreams to ensure alignment and smooth communication.
- Proactively identify appearing issues in the merchant’s day-to-day operation and propose immediate action plans to resolve.

**Yêu cầu**:

- Bachelor’s degree with business-related majors (Marketing, Economics, Business Administration, Business Analytics).
- Hands-on experience in Growth Marketing, Campaign Planning, or a similar position in Tech startup with preferred sectors of FinTech, E-commerce, Ride-hailing, etc... or management consulting.
- An ownership mindset who is willing to go extra miles to get things done.
- Proficient in analytical skills, being able to conduct deep-dive analysis and translate insights into action plans.
- Strong communication & and stakeholder management skills, with a proven record of effectively articulating ideas/ messages well to people at different levels and backgrounds.
- Sharp business acumen with critical thinking, being able to collect facts and figures to support business arguments.
- Flexible, open-minded with good interpersonal skills



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