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Product Marketing Executive

3 months ago

Ho Chi Minh City, Vietnam Adecco Full time

Job LocationHo Chi Minh City

Job typePermanent

SalaryNegotiable

Theo lĩnh vựcMedical & Science

Experience1-3 Năm

IndustryHealthcare

**Job summary**:
Our client, of the world's major manufacturers of medical equipment is looking for a Product Marketing Executive.

**Responsibilities**:
1. Research and update product information: This involves staying current with product features, benefits, and competitive landscape.

2. Act as the primary contact for product inquiries: Being the go-to person for all aspects of the product helps ensure consistency and clarity in communication.

3. Train sales teams and distributors: Equipping sales channels with product knowledge enhances their ability to effectively market and sell the product.

4. Train healthcare professionals: Educating doctors and nurses on product usage ensures proper utilization and efficacy.

5. Develop Unique Selling Proposition (USP): Identifying and highlighting what sets the product apart from competitors helps drive sales.

6. Prepare marketing materials and promote products: Creating educational content and participating in industry events increases product visibility.

7. Build relationships with Key Opinion Leaders (KOLs): Collaborating with experts in the field helps validate the product's efficacy and fosters advocacy.

8. Collect and analyze market data: Monitoring market trends and competitors' activities informs strategic decision-making.

9. Advise customers on product benefits: Providing guidance on how the product addresses their needs encourages adoption.

10. Provide technical support to sales teams and distributors: Assisting with technical inquiries enhances sales effectiveness.

11. Manage product demos: Organizing demonstrations helps showcase product features and benefits.

12. Oversee delivery and setup: Ensuring smooth implementation of the product minimizes disruptions for healthcare providers.

13. Address documentation and tender-related issues: Ensuring compliance with regulatory requirements and tender specifications is crucial for successful procurement.

**Experience requirements**:

- Experienced in cardiology devices
- Strong verbal and written English skills
- Highly motivated, reliable, proactive and hands-on
- Good presentation skill
- High level of credibility amongst peers, managers and within cardiovascular customer base
- Inspiring and energizing communication style, taking into account different levels of expertise of target audience.

**Education requirements**:

- Bachelor’s Degree in Biomedical, Pharmacy, Doctor

**Contact Person**:
Dang Le

Adecco