Senior Business Analyst
1 month ago
18 Oct 2024**Senior Business Analyst - Content Management System (CMS)**:
- Category: Digital Office- Job Type:
- Facility: Digital**Job Purpose**:
- We are seeking a Senior Business Analyst with specialized experience in Adobe Experience Manager (AEM) to join our dynamic team
- As a key member of our organization, you will be responsible for bridging the gap between business needs and technical solutions, particularly in the realm of digital experience management using AEM
**Key Accountabilities (1)**:
**Requirement Gathering and Analysis**:
- Collaborate with stakeholders to understand business objectives, requirements, and pain points related to digital experience management.
- Conduct workshops, interviews, and surveys to elicit and document detailed business requirements.
- Analyze and prioritize requirements to ensure alignment with organizational goals and AEM capabilities.
**Solution Design and Documentation**:
- Work closely with technical teams and architects to translate business requirements into technical specifications.
- Create comprehensive solution designs, user stories, process flows, and wireframes to articulate the proposed AEM solutions.
- Develop detailed documentation including functional specifications, data models, and system integration requirements.
**AEM Configuration and Customization**:
- Leverage your expertise in AEM to configure and customize the platform to meet business needs.
- Collaborate with developers and system administrators to implement AEM components, templates, and workflows.
- Ensure adherence to best practices and standards in AEM development and configuration.
**Testing and Quality Assurance**:
- Define test scenarios and cases to validate AEM solutions against business requirements.
- Conduct functional, integration, and regression testing to ensure the stability and quality of AEM implementations.
- Coordinate user acceptance testing (UAT) and facilitate feedback gathering and resolution of issues.
**Stakeholder Communication and Training**:
- Act as a liaison between business stakeholders, development teams, and project managers to ensure clear communication and alignment.
- Provide training and support to business users on AEM functionalities, workflows, and best practices.
- Communicate project status, risks, and issues to stakeholders in a timely manner.
**Key Accountabilities (2)**:
**Key Accountabilities (3)**:
**Key Relationships - Direct Manager**:
Senior Manager, Digital Marketing
**Key Relationships - Direct Reports**:
**Key Relationships - Internal Stakeholders**:
Digital Office and all functional units in the bank, mainly with Business, RBG, CA, Strategy, Finance, Procurement, IT, Operations divisions.
**Key Relationships - External Stakeholders**:
Service providers for TCB in media & digital marketing services, KOLs, online communities
**Success Profile - Qualification and Experiences**:
- Bachelor s degree in Business Administration, Information Technology, Computer Science, or related field. Master s degree preferred.
- Proven experience as a Business Analyst, with a focus on digital experience management and Adobe Experience Manager (AEM).
- Strong understanding of content management systems (CMS), digital marketing, and web technologies.
- In-depth knowledge of AEM architecture, components, templates, and workflows.
- Experience with Agile/Scrum methodologies and tools such as JIRA.
- Excellent analytical, problem-solving, and communication skills.
- Ability to work effectively in a collaborative team environment and manage multiple priorities.
- Adobe certification in AEM or related technologies is a plus
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