Content Development Manager, Vietnam

2 weeks ago


Hanoi, Hanoi, Vietnam Udemy Full time

About us:

At Udemy, we're on a mission to improve lives through the power of learning.

We're a leading global learning company and one of the world's largest education platforms, with more than 57 million learners.

Our goal is to provide flexible, effective skill development to empower organizations and individuals.

Talented people are everywhere, and the right opportunity can be hard to come by.

That's why we're focused on revolutionizing learning, using our skills and expertise to help others develop theirs and reach their full potential.

Individually, we bring our unique perspective to reimagine the way we share knowledge.

Together, we can improve lives by making learning more accessible for our learners, our instructors, and businesses around the world.

Udemy is headquartered in San Francisco with global offices in Australia, India, Ireland, Türkiye, and the US. Learn more on our company page.

About you:

You love driving high-visibility, high-impact projects that help companies scale in new markets worldwide.

You thrive in fast-paced, dynamic environments and use your strong communication skills to influence and collaborate with key partners successfully.

You're an analytical and nimble executor who believes quality work and thoughtful strategy is vital to sustainable business growth.

About this role:


As one of the founding members of the newly-formed Vietnam team in Udemy, you will spearhead the content strategy and oversee the course acquisition operations for Vietnam, working in collaboration with the team in San Francisco and our local partner.

You will be responsible for ensuring a sustainable growth of high-quality Vietnam course content for both individual and business learners, to drive revenue growth for the business.

This is a full-time position, based in Vietnam.

What you'll be doing:

  • Establish strategy for our content efforts in Vietnam, including but not limited to determining the priority areas, optimal channel mix for course acquisition and instructor marketing, based on overall team direction
  • Develop a deep understanding of the Vietnam market requirements (for both individual and business users), culture and competitive landscape
  • Develop and execute new initiatives based on market requirements to meet content goals
  • Execute and oversee content operations, including but not limited to instructor partnerships, running course creation campaigns
  • Analyze and present course data to understand the performance of course collection
  • Responsible for content related metrics, including maintaining a pipeline of new courses and will work closely with our partner, FUNiX, on all aspects of content, from strategy to execution, and acting as a point person to facilitate communication between FUNiX and Udemy on content

What you'll have:

  • Minimum of 3+ years of experience in content strategy, acquisition, sales or business development; experience with tech content a plus
  • Amazing client management, business communication and relationship building skills
  • Strong communication and messaging skills with internal stakeholders and with instructors and partners
  • Experience managing complex projects, meeting deadlines and handling several projects at a time with a high attention to detail
  • Strong track record of exceeding goals and high achievement; selfdirected and teamoriented, with strong interpersonal skills
  • Must be fluent in Vietnamese and have business level English proficiency
We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you

Life at Udemy:


We aspire to be as vibrant and dynamic as the communities we serve, as inquisitive as those who use our platform, and as revolutionary as the future we strive to open for everyone.

Here are some of the things we love about life at Udemy:

  • We're invested in creating an inclusive environment that welcomes a diverse range of backgrounds and experiences. From creating employee resource groups, ensuring we're a Fair Pay Workplace, and building a flexible work culture, our belonging, equity, diversity, and inclusion (BEDI) initiatives always put our people first. We want you to be able to bring your authentic self to work because when we all do, we're better for it.
  • Learning is what we do inside and out. Our Learning & Development team is second to none, helping ensure your journey is one of continuous progression. You'll also have unlimited access to Udemy courses, monthly UDays (meetingfree professional development days), and a generous annual professional development stipend.
  • Our reason to exist is to revolutionize learning that calls for taking risks and learning from failures. Whether it's our hackathons (a companywide effort to envision new possibilities for our product) or sharing our prototypes


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