Senior Associate, Business Analyst

2 weeks ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Shopee Full time

Department Marketing- LevelExperienced (Individual Contributor)- LocationVietnam - Ho Chi Minh CityOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility.

The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement.

The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users.

Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market.

Browse our Marketing team openings to see how you can make an impact with us.

  • Work with crossfunctional teams such as BI, Products & external partners to generate new ideas and run analyses that lead to business growth including total ShopeePay user base as well as Category growth.
  • Drive new initiatives with relevant stakeholders such as BD & Category (Market Place, Digital Product, P2P money transfer, etc.) team to grow user base & drive business performance.
  • Lead the effort to communicate state of the business to stakeholders regularly with the purpose of enabling teams to understand reasons behind the trends and provide insight to drive strategic decisions.
  • Coordinate with crossfunctional teams for initiative/project implementation.

Requirements:

  • Have 3+ years experience with a bachelor degree related to business field is a preferred
  • Having interest and knowledge in Fintech/Tech field, merchant acquisition, performance marketing
  • Good verbal & written skill for external & internal communication and reporting. In which, verbal English communication is a plus
  • Have ability to manage both internal & external stakeholders
  • Intermediate proficiency in Excel, Powerpoint (required)

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