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Associate Search/performance Manager
3 months ago
Publicis Media is one of the four solutions hubs of Publicis Groupe, alongside Publicis Communications, Publicis Sapient and Publicis Healthcare.
Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 17,500 employees worldwide.
We are built on the foundation of Trust, Talent, Transformation:TRUST
Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave.
We treat our people and our clients with respect, transparency and honesty.
TALENT
This is first and foremost a people business. We are committed to ensuring Publicis Media a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client's business.
TRANSFORMATION
True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.
Job Description:
- Develop Media Digital Ecommerce plan to meet the clients' GMV KPI Requirements (Traffic, A2C, Purchase etc). Stay up to date with the latest technology and best practices
- Key PIC in handle Search performance (Onsite & SEM) plus other ecommerce related task for 2 biggest division of top FMCG client
- Work closely with E-Retail partners & Vendor to ensure a smooth cooperation while implementing campaign
- Forecast sales performance trends, provide solution on optimization and quick actions to meet the KPIs within a very tight period
- Responsible for regular reports on Ecommerce campaign (daily, monthly, campaign) and handle ad hoc task if any
- Monitor competition and provide suggestions for improvement
Qualifications:
- Must have extensive knowledge and working experience in running campaigns on various Search platforms such as Google, Search engines and Onsite Search Tools of eCommerce platforms.
- Familiar with agency environment (3+ years) experienced in serving top FMCG clients can handle working under pressure and leads junior members
- Strong in Search performance & search concept (user intention keywords exploration| bidding| mapping negative exclusion technical set up) proven record in SEO-SEM, Onsite Search (Marketplace) or related fields
- Pay attention to details, comfortable working with data on daily basis
- Know how to use Super metric, Google studio & advance in excel (Macro, advance formula, etc.) is a plus Handson experience with SEO/SEM, Google Analytics Sense of ownership and pride in your performance and its impact on a company's success
- Teamwork, timemanagement, and data analyst skills
- Knowledge on Data visualization tool (Google Studio, Tableau, Power BI, Power point) is a plus
- Knowledge on other Paid ads: Cpas, Programmatic, Messenger, Tiktok Shop is a plus
- An offbeat perspective and the courage to look at challenges.
- Responsible and dedicated.
- A cheerful, humble individual who is very willing to learn every day, easy to manage and highly collaborative.
- Someone who is honest, responsible, down to earth, hardworking, and passionate.