Senior Digital Marketing Executive

1 week ago

Ho Chi Minh City, Ho Chi Minh, Vietnam YouNet Group Full time ₫400,000 - ₫800,000 per year

ABOUT YOUNET SOCIAL

YouNet Social, 
a member of YouNet Group,
is the  
SocialTech Platform Company
 focusing on building and operating 
brand-centric and creator-centric communities
 through 
VoiceShare
 and 
phpFox
.

  • For brands: YNS provides VoiceShare – the 
    brand community & advocacy platform
     to build trust and transform customers into advocates.
  • For creators: YNS provides phpFox – the 
    creator community platform
     to help creators own, grow, and monetize their fan communities.

ROLE SUMMARY

At phpFox, our flagship platform from YouNet Social, we empower hundreds of entrepreneurs and brands worldwide to build, own, and cultivate their own thriving niche social networks. As a leading platform in this space, we are now seeking a visionary Senior Digital Marketing Executive to champion our story, amplify our voice, and expand our market presence. This is more than a marketing role; it's an opportunity to shape the narrative for the platform that powers independent online communities worldwide. The ideal candidate has a strong foundation in digital media performance, SEO, and content creation, with the potential to grow into a coordinator role managing external freelancers.

KEY ROLES & RESPONSIBILITIES

Content Creation & Campaign Support

  • Craft compelling narratives and high-impact English content across our website, ad campaigns, and social media channels to articulate the unique power of phpFox in enabling community ownership.
  • Develop targeted case studies, articles, and solution showcases for key industries (e.g., Alumni networks, EdTech, Fan Communities) to inspire potential customers and demonstrate the platform's versatility.
  • Design and produce essential visual assets (graphics, ad creatives) that bring our brand story to life and drive campaign performance.

Digital Media & Ads Collaboration

  • Work with freelance partners to support 
    content-driven ad campaigns
     during the first 2 months.
  • After 2 months, take on the role of 
    coordinating and managing freelancers
     to ensure alignment with marketing objectives.
  • Monitor and interpret Google Ads and digital campaign performance data; provide insights and recommendations (optimization experience is a plus but not required).

SEO & Website Optimization

  • Write and optimize web content with a strong SEO focus to improve visibility and rankings.
  • Ensure that landing pages, blogs, and website updates adhere to SEO best practices.

Research & Market Insights

  • Conduct research on 
    niche communities and industries
     with strong demand for social network solutions.
  • Translate findings into actionable content and campaign directions for phpFox marketing.

REQUIREMENTS

  • 2+ years of experience
     in digital marketing and content creation.
  • Proven experience in 
    content writing (English)
     across websites, ads, and social media.
  • Basic 
    design skills
     using tools such as Canva, Photoshop, or similar.
  • Solid understanding of 
    SEO best practices
    .
  • Familiarity with 
    Google Ads
    : able to read and interpret performance metrics.
  • Strong ability to work 
    independently
     and proactively.
  • Experience in 
    digital media performance
     is preferred.

BENEFITS

  • Competitive salary, 13th month salary,
  • Premium healthcare insurance
  • 12 days of annual leave & 5 days of sick leave
  • Performance appraisals and promotion every year
  • Standard health check
  • Company trip, Year end party, Team building
  • Occasion-based offerings: Birthday, wedding, maternity, …
  • Parking support
  • Equipment for work (PC / laptop)
  • Free in-house entertainment facilities: foosball, book tree, coffee and snack.

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