HCM - Senior Creative Planner

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam c-251f-46d7-b7a3-21bd3f02efc8 Full time $80,000 - $120,000 per year

JOB RESPONSIBILITY:

Briefing:

  • Join client briefing sessions together with the Account Team.
  • Summarize formal client briefs, analyze key requirements, and translate them into clear, inspiring internal briefs for the creative team.
  • Provide essential information on product insights, target audiences, and strategic direction to ensure creative alignment.

Brainstorming & Strategy Development:

  • Participate in and facilitate brainstorming sessions, contributing ideas and guiding discussions.
  • Conduct comprehensive research and data analysis — including industry trends, consumer insights, and competitive landscape.
  • Develop a deep understanding of clients' businesses and markets to deliver well-informed strategic recommendations.
  • Propose innovative ideas, campaign strategies, and brand solutions that address client objectives effectively.

Proposal Development:

  • Translate brainstorming outcomes into logical, structured campaign proposals.
  • Develop internal briefs and work plans for cross-functional teams, ensuring deadlines and deliverables are met.
  • Ensure proposal quality, format, and messaging meet agency standards.
  • Highlight strategy, key concepts, and big ideas in all proposals.
  • Build and refine planning timelines until client directions are finalized.
  • Create and present marketing and event campaign proposals during client pitches.
  • Handle other planning-related tasks as required by the project.

Team Leadership & Project Support:

  • Supervise and mentor junior planners, ensuring performance quality and professional development.
  • Collaborate with management to build team structures that match workload and KPI targets.
  • Coordinate with HR to recruit and onboard new planning team members.
  • Oversee the creation of event and activation content, including scripts, storylines, and presentation materials when needed.

JOB REQUIREMENT:

  • Education: Bachelor's Degree in Marketing, Communications, PR, or related field.
  • Experience:
    Minimum 3 years of experience
    as a Planner (or equivalent role) in an event or creative agency.
  • Skills & Knowledge:
  • Excellent communication and presentation skills in both Vietnamese and English.
  • Proficient in Microsoft Office (PowerPoint, Word, Excel, Outlook).
  • Strong research and analytical skills with the ability to turn insights into strategy.
  • Able to work under pressure, adapt to fast-changing timelines, and work overtime or weekends when required.
  • Strong teamwork, time management, and problem-solving abilities.
  • Creative mindset with a deep understanding of marketing and brand communication.
  • Personality:
  • Ready to work for long hours and even OT, under tight deadlines and must be able to handle pressure well.
  • Aesthetic, adaptable, tenacious, systematic, innovative, and insightful

BENEFITS:

  • Competitive salary + 13th Salary + Business bonus
  • 12 Annual Leave + OT/OL Policy
  • Social Insurance + Premium Healthcare (PVI) + Annual Health Check-up
  • Special occasion bonus (Birthday, Holiday, Tet,…)
  • Performance Review once a year
  • Internal activity: Training & Development, Happy Hour, Team Building, YEP,...
  • Dynamic, creative and professional working environment

WORK HOUR & LOCATION:

  • Working Hour: Monday – Friday, 9:00 – 18:00
  • Location: 11 Huynh Tinh Cua, Xuan Hoa Ward, HCMC

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