Team Leader

4 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam MoMo (M_Service) Full time ₫1,500,000 - ₫4,500,000 per year

As a
(Senior) Team Leader – Growth Marketing
, you will be part of the Enterprise Payment & Business Solutions (EPS) team at MoMo, reporting directly to the Growth Manager. You will lead strategic planning and campaign execution for MoMo's top-tier merchants (Retail & F&B), manage a high-performing team, and oversee growth performance across a diverse merchant portfolio. The role requires strong ownership in managing co-funding budgets, designing merchant-centric growth initiatives, and aligning execution with platform-wide objectives.

What will you do:

Strategy, Planning & Execution

  • Own and manage the merchant portfolio across Retail & F&B define tier-based growth strategies aligned with EPS goals;
  • Plan and execute end-to-end campaigns (promotion, product feature, offline media, POSM, etc.) tailored to merchant profile;
  • Track and analyze campaign performance (MAU, VTS usage, revenue uplift, budget efficiency) and iterate for improvement;
  • Work closely with cross-functional teams to align execution with business objectives;

Product Marketing & Merchant Solutions

  • Understand merchant needs and pain points through insight gathering and market research;
  • Work with Product, BD, and Data to propose merchant-fit growth solutions, combining payment features, rewards, user experience, and communications;
  • Contribute ideas to diversify use cases and drive ecosystem stickiness;
  • Advocate for merchant needs in product discussions and help localize new features for merchant adoption;

Team Management & Development

  • Lead and develop a team of 2–3 Senior Growth Executives: assign scopes, support execution, and ensure performance tracking;
  • Set up internal rituals (weekly syncs, reporting templates, learnings review) to maintain visibility and alignment;
  • Provide feedback and coaching to grow team capability over time;

Funding Ownership

  • Own merchant co-funding and internal growth budgets across campaigns;
  • Work closely with BD and Promotion Platform & other teams to build proposals and allocate budgets for growth initiatives;
  • Ensure efficient usage of funds to meet KPIs on budget utilization and MAU uplift across merchant tiers and categories;

What will you need:

  • Bachelor's degree or higher in Business, Marketing, Economics or related fields;
  • 5-7 years of experience in Growth, Product Marketing, Campaign Strategy, or related roles within Fintech, Ecommerce, or other technology companies (required); at least 2 years in a team lead role;
  • Strategic and analytical thinking;
  • Product mindset with growth orientation;
  • Strong stakeholder management (BD, Product, Data, Marketing);
  • Good attitudes – personality: decisiveness, proactivity, supportiveness, hard-work and eagerness to learn;
  • Soft-skills: Logical Thinking, Communication, Presentation, Problem Solving, Project Management, Relationship Building; Team Management & Leadership; Excellent People Skills to work well with different stakeholders & team members of different levels;

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