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Product Manager

2 weeks ago

Hanoi Ho Chi Minh, Vietnam Crossian Full time $80,000 - $120,000 per year


Crossian is a high-growth, technology-driven eCommerce business. Since launching in 2020, we've scaled to $100M in revenue in four years (growth rate 1000%) through a fast-paced, high-performance culture. Our next mission is to build powerful direct-to-consumer brands and maximize customer lifetime value at global scale.

We are building a performance-driven eCommerce platform where every part of the user journey, from browsing to payment. It is optimized for conversion and retention.

As Product Manager, you will drive the revenue strategy and turn business goals into high-impact product initiatives that scale both user value and growth

1. Own Sales funnel performance

- Own the end-to-end checkout and payment experience to maximize conversion and user experience.

- Optimize funnel flow, reduce friction points, and improve overall efficiency across the purchase journey

2. Lead Revenue & Growth Initiatives

- Identify and drive high-impact product opportunities that directly grow revenue

- Build and optimize retention and LTV levers (loyalty, personalization, incentives...)

3. Define Product Strategy & Roadmap

- Set product vision and roadmap for revenue related areas (conversion, payment, growth, retention)

- Drive roadmap decisions based on data, user behavior, and market landscape

4. Drive Cross-functional Execution

- Align business needs, user needs, and technical feasibility with BA, Engineering, Data, UX, Marketing, and Ops

- Lead features from ideation to launch and continuous improvement, ensuring measurable impact on revenue



- 4+ years as Product Manager in product-based companies (eCommerce / Fintech / Marketplace preferred)

- 3+ years owning strategy & end-to-end product lifecycle (Senior/Lead level)

- Experience in checkout, payment, conversion, growth, or retention

- Strong in data analysis, funnel metrics, A/B testing, optimization

- Understand business model, ROI, revenue/LTV impact

- Able to write clear PRD & work with Tech, Data, UX, Marketing, Ops

- Strong communication, decision making & stakeholder management

- High ownership, fast execution, growth mindset, willing to test & iterate



- Competitive total compensation package (up to $80.000/year)

- High ownership & autonomy over core revenue product

- Direct impact on millions of users in the US market

- Clear career path to Head of Product / CPO

- Equity / profit sharing opportunities

- Smart, data-driven, high-performance team

- 15 paid leave + global health insurance

- Dedicated L&D budget for senior talents

- Offices: pantry, game room, library, café