Senior PR

6 days ago

Hà Nội, Vietnam Savills Vietnam Full time

RESPONSIBILITIES:
RESPONSIBILITIES:
1. Strategic Planning and Execution:

- Develop and implement targeted PR and communication plans that align with Savills' business objectives.
- Set clear KPIs and metrics to evaluate the success of communication campaigns.

2. Public Relations:

- Build and nurture relationships with key media contacts, journalists, and industry influencers.
- Manage media outreach, including drafting press releases, organizing press conferences, and preparing media kits.
- Serve as the primary point of contact for media inquiries and act as the company spokesperson when necessary.

3. Marketing Communications:

- Oversee the creation of engaging and persuasive content for various marketing channels, including digital, print, and social media.
- Ensure consistency in brand messaging and visual identity across all communication materials.
- Develop and manage integrated marketing campaigns to promote Savills' services and offerings.
- Working closely with different stakeholders to ensure marketing activities align with the business' goals

4. Stakeholder Engagement:

- Develop and implement stakeholder engagement plans to protect the company's reputation.
- Provide timely and effective communication during communication issues.

5. Internal Communications:

- Enhance internal communication strategies to improve employee engagement and information dissemination.
- Collaborate with HR to develop communication initiatives that support company culture and employee satisfaction.

6. Event Management:

- Plan and execute corporate events, including product launches, press events, and industry conferences.
- Ensure events are aligned with the company's brand and communication objectives.

7. Market Research and Analysis:

- Stay updated on industry trends, competitor activities, and emerging PR and marketing technologies.
- Use insights to refine and optimize communication strategies.

8. Budget Management:

- Develop and manage the PR and marketing budget.
- Allocate resources effectively to maximize ROI on communication activities.

**REQUIREMENTS**:

- Education: Bachelors in PR, Marketing, Communications, or related field.
- Experience: At least 2-5 years in PR and marketing, preferably in real estate. Proven success in strategy development, media relations, content creation, and team management.
- Technical Skills: Knowledge of PR tools, social media management, and Microsoft Office.
- Skills:

- Strong media relations, strategic thinking, and crisis communication.
- Expertise in content writing, PR writing (media statements and press releases), and social media content.
- Budget management experience.
- Fluent in English and Vietnamese.

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