Planning Manager
2 weeks ago
**Job Description**:
Strategy leading
- Get and clarify the brief from client and understand it deeply
- Get the right and updated market landscape (social media behavior, influencer marketing trend, )
- Understand and dig down consumer insights (FMCG, Tech, Bank,.)
- Develop influencer/community strategy approach, campaign roadmap. Propose campaign measurement from inspiration to execution
- Craft creative briefs and provide clear persuasive briefings to Creatives
- Collaborate with account and creative teams to identify strategic needs, strategic ideas, and lead all aspects of strategic planning on preparation of new pitches.
- Utilize METUB’s tools, inventory, assets to integrate/alignment on proposal as new innovation/exclusive solutions to drive growth opportunities and show our advantage planning on market.
Management
- Manage the workload of team members
- Ensure planning tasks meet the deadline requirement (both internal & external with client)
- Coach or guide member of team to enhance planning qualify
- Report to Director always on
Job Requirements
- Minimum of 5 years work experience in a multinational advertising agency
- Solid knowledge & thorough understanding of Advertising Industry (special in influencer marketing)
- Ability to look at both the big picture and details
- Strong logical thinking with analytical skill, flexible mind-set
- Great experience in writing strategic pitch. Ability to identify strategic needs, strategic ideas, and lead all aspects of strategic planning
- Superior communication skills for internal communication and client-facing situations
- Presentation ability in English as well as Vietnamese
- Good at management skill to coach your team;
- Ability to work effectively with varieties of internal teams and business groups, including Creative, Account and Technical Delivery Specialists;
- Great project management abilities. Ability to self-manage while managing assigned teams and projects.
- Able to handle pressure
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