Account Manager

2 weeks ago


Ho Chi Minh City, Vietnam Indicia Worldwide Full time

**About us**

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

**Why we exist**: we create new value

At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

**The output**: Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.

**Purpose of the role**
- To develop a good understanding of the client’s business, key drivers in the retail / marketing activation sector and become established as a trusted partner.
- To provide a value-added service as part of a client-facing team managing client marketing projects, through compliance with the SLA and Indicia commercial principles.

**_ Client Relationship Management_**
- You take the lead in overseeing day to day client interaction and briefing.
- You proactively manage client expectations by providing regular activity updates, advice and recommendations to enhance delivery and campaign performance.
- You participate in client meetings contributing to the evolution of the client’s **POSM and print** strategy and requirements.

**_ Retail/Marketing Activation Expertise_**
- You create a collaborative environment and stimulate discussion on upcoming projects and POSM requirements sharing your knowledge of the retail marketing activation sector.

**_ Campaign Management_**
- You are comfortable questioning a client brief to ensure you can clearly communicate the requirements to the production teams.
- You are able to brief the production team through our Campaign Management system and get their support on accurate and thorough technical specs completion and follow the required ways of working.
- You provide regular campaign updates and proactively communicate next steps to clients in advance.
- You ensure the full management of complex and strategic local orders (e.g., complex POSM execution requiring significant technical development, weight testing, etc.), through our Procurement & Sourcing system.

**Skills, knowledge, experience and exposure**
- Industry related education and qualification preferred.
- Proven experience managing complex clients’ requirement and dynamics.
- Good print and marketing production experience gained in a Print Management and agency environment.
- Experience in a Print Management company with focus to Marketing clients, or BTL agency.
- Print, digital, and integrated experience. Experience in Creative Production environment is a significant advantage.
- Understanding of entire end-to-end process from client strategic requirement to delivery cross channel.
- Experience in project management.
- Demonstrable experience of collaboration, with peers and virtual teams, with the ability to provide and receive constructive challenge.

**The mindset to navigate the role (**An individual’s ability and mindset to manage the level of complexity the job requires)**
- You always demonstrate a positive ‘can-do’ attitude, setting an example to team members.
- You are solution-orientated.
- You communicate clearly and effectively at all levels.
- You encourage bravery and push briefs to be the best they can be working collaboratively with clients and colleagues to deliver award winning work.

**Role Requirements**
- Work in our company & clients' offices


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