Marketing Executive

**Salary**: Negotiable

Department: Marketing & Communication

Company: YouNet Media

Application deadline: 16/07 — 15/08/2025

**Job description**:
**ABOUT YOUNET MEDIA**

YouNet Media is the leading Social Media Analytics platforms & services in Viet Nam, owning SocialHeat - The No.1 Social Listening Platform and SociaLift - the largest influencer analytics platform.

We are looking for one **Marketing Executive** who will join our team to make the great products to market.

**MISSION**

Working with the Vietnam‘s No.#1 Platform of Social Listening, Influencer Analytics and Social Trend Analytics, your mission is to:

- Elevate YouNet Media‘s brand attractiveness by creating compelling marketing content and managing effective communication channels that resonate with Vietnam‘s top brands.
- Transform social and market data into actionable insights for the Marketing team, ensuring these insights are effectively integrated into all marketing materials and campaigns.
- Support product development and communication through active participation and the creation of engaging content, ultimately contributing to the success of YouNet Media‘s offerings in the market.

**ROLES & RESPONSIBILITIES**

**1. Content Marketing (40%)**
- Conduct research & data analysis to inform the creation of in-depth content (industry, market, and trend analysis)
- Monitor new trends and update content accordingly

**2. Media Channels Operation (40%)**
- Coordinate with partners to execute Below-The-Line (BTL) activities (Press Conferences, Sponsorships, Events)
- Interpret data to assess channel effectiveness and collaborate on developing activity plans

**3. Product Marketing (20%)**
- Support for product development and communication activities

**Report to**: Marketing Manager

**Promotion**: Senior Marketing Executive

**Work Relations**:

- **Internal**:
- YNM: Marketing Team, Business Development, Data, Research
- Other Business Units: Buzzmetrics, YouNet Group Holdings
- **External**:

- Client: Marketing Team, Brand Team, Communication Team
- Partner: Agency, Newspaper

**BENEFITS**
- Competitive salary, 13th month salary, KPI bonus
- Premium healthcare insurance (after one employment year)
- 12 days of annual leave & 5 days of sick leave
- Performance appraisals and promotion every year
- Standard health check
- Company trip, Year end party, Team building
- Occasion-based offerings: Birthday, wedding, maternity,
- Parking support
- Equipment for work (PC / laptop)
- Free in-house entertainment facilities: foosball, book tree, coffee and snack

**REQUIREMENTS**

**1. Education**
- Bachelor‘s degree in Marketing, Communications, Economics, or a related field from a reputable university.

**2. Knowledge**
- Business English in Reading & Writing
- Strong understanding of marketing principles
- Knowledge of market research and industry trend analysis
- Basic knowledge of content creation (copywriting, basic image, and simple video production)

**3. Skill**
- Knowledge of basic statistics is must have
- Strong writing and content editing skills
- Strong project management/organizational skills
- Good at communication and interpersonal skills
- Ability to produce simple images and videos is a plus

**4. Experience**
- Minimum 1 year of professional experience in a similar role (experienced in B2B marketing is a huge plus but not mandatory)

**5. Personality**
- Be strong attention to details
- Positive thinking and can-do attitude

**6.**Others**:

- Demonstrates critical thinking, creativity, and a strong desire for innovation