Hn, Delta Force] Campaign Marketing Lead

Hanoi Marketing Experienced (Team Lead)

**Lead the Mission: Become Our Delta Force Marketing Commander**

Step into the battlefield of campaign marketing with **Delta Force**, our high-intensity FPS title. This is your chance to craft bold strategies, command powerful campaigns, and rally the gaming community behind a brand that thrives on action. If you live and breathe games, perform under fire, and are ready to lead from the front, the mission starts here

**About Our Position**

We are seeking a **Campaign Marketing Lead**to drive campaign marketing for **Delta Force.**You will design and execute strategic campaigns that shape the game’s identity, connect with players, and deliver measurable impact by combining creative vision with data-driven insights.

**Job Description**:

- **Marketing Strategy**:Develop and implement marketing strategies, define content USP and messaging, create detailed plans, and ensure campaigns are delivered on time and within budget.
- **IMC Campaign Planning & Execution**:Lead creative outputs including website concepts, copywriting, art direction, content production, influencer/KOL activations, and media bookings.
- **Campaign Management**:Monitor performance, manage marketing budgets, optimize resources, and ensure consistent delivery of impactful campaigns.
- **Cross-team Collaboration**:Work closely with product, UGC, graphic design, video editing, code, legal, and purchasing teams, as well as external partners (agencies, KOLs, creators, artists, cosplayers) to bring campaigns to life.
- **Team Management**:manage campaign marketing team to strengthen team capabilities.

Job Requirements
- Having **at least 7-year experience**and proven records in end-to-end strategic IMC marketing
- Bachelor's degree from reputable universities or equivalent practical experience
- Passionate for Gaming is a Must.
- **Project Management & Stakeholder Management**:Proven excellence in managing complex projects, including critical paths, risk logs, and asset QA; strong ability to align and collaborate with cross-functional stakeholders
- **Marketing & Brand Metrics**:Strong understanding of communications, marketing, and brand performance metrics (e.g., reach, SOV, ER, CTR, CVR, revenue/ROAS, brand health), with the ability to set targets and evaluate performance effectively.
- **Data Proficiency**:Comfortable working with data, including funnel math, lift tests, and interpreting basic dashboards to inform decisions.
- **Creative Vision & Execution**:Demonstrated ability to independently originate communication/action concepts with clear end-states, build work-back plans, and lead cross-functional teams to successful delivery.
- **Team Management**:Able to delegate tasks effectively by aligning responsibilities with team members’ strengths and appropriate autonomy, while fostering growth and development opportunities to enhance team capability and career progression.
- **Deliver results in high-pressure environments**:Proven ability to manage multiple tasks in an organized manner and consistently deliver results under pressure.
- **Communication**:Strong verbal and written communication skills, fluent in both Vietnamese and English.

**1. Your CV**

**2. Your Portfolio/Showreel**:
+ It's not necessary to be a website, you can simply make a word/a doc/an excel/a pdf/a PPT/a showreel...

+ We are expecting to know about your significant projects, your roles and impacts in those projects along with those projects' results in this Portfolio

**What We Offer**
- **Impactful & Challenging Work**:Join a dynamic environment where your contributions can shape the gaming experiences of millions.
- **Opportunities for Growth**:Embark on a journey of personal and professional development across various business tracks.
- **Vibrant Culture**:Connect with like-minded individuals in a lively and inclusive workplace, where we work hard and play hard.
- **Autonomy**:Take charge of your projects and make your mark on the gaming industry.