Behavioral Insights Analyst
3 weeks ago
As a Behavioural Insights Analyst at Dikshatek, you will play a key role in driving business decisions through data-driven insights. Your primary responsibility will be to analyse and interpret data to understand human behaviours and provide actionable recommendations to stakeholders.
Key Responsibilities:
- Analyse and interpret data to understand consumer behaviour and trends.
- Collect, analyse and interpret quantitative and qualitative data to identify patterns and insights.
- Conduct primary and secondary research to gather insights on consumer behaviour, market trends, and competitive landscape.
- Design and implement experiments to test hypotheses and measure the impact of different variables on behaviour.
- Create detailed reports and presentations to communicate findings and recommendations to stakeholders.
- Visualise data in a clear and compelling manner using tools like Tableau, Power BI, or similar.
- Work closely with cross-functional teams to integrate behavioural insights into business strategies.
- Develop and implement strategies to influence consumer behaviour and improve business outcomes.
Requirements:
- 2-3 years of experience in a related field.
- Good English language skills.
- Ability to work onsite in District 2, HCM.
Interview Process:
1 round of interview.
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