Marketing Communication Manager

6 months ago


Ho Chi Minh City, Vietnam PERSOLKELLY Vietnam Full time

Develops and executes content for marketing initiatives, corporate communications
- Work closely with business units to develop differentiated content and messaging strategies for a variety of target audiences
- Monitor the marketing and communication efforts and impact on business and revenue by conducting monthly analysis on the effective of media coverage, media coverage and program.
- Lead day-to-day media relations and PR activities; engage mainstream, trade and digital media on strategic and timely content pitches; and provide counsel to business units on profiling plans and opportunities
- Produce marketing assets such as case studies, brochures and videos
- Develop and drive digital marketing and social media content and campaigns, support and manage websites for Good Food
- Develop, manage and produce materials to create a cohesive image and message for print and all offline communication vehicles.
- Manage and oversee day-to-day liaison with creative and media agencies
- Coordinates the monthly entertainment schedule and budgets for marketing-driven company events.
- Coordinates the production requirements of marketing-driven company events.
- Ensure that all materials are developed and distributed according to an appropriate timeline.
- Provide strategic leadership to the marketing group and all other departments of Good Food
- Other duties as assigned

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