Brand Specialist

2 months ago

Ho Chi Minh City, Vietnam Wilmar CLV Full time

**Mô tả công việc**:
(Mức lương: 11 - 16 triệu VNĐ)Working Time: Office working hour: From Mon to Fri: 8:00 - 17:00Detailed Job Description:Key Responsibilities:ANNUAL PLANNING- Assist in building Annual Marketing Plan for brand in Vietnam/Laos/Cambodia define brand objective, Job to be done, Activities & Budget full year. Develop brand campaign plan.BRAND MANAGEMENT- Assist to manage ATL (TVC, Digital, PR, LCD/Frame, Ecom ) & BTL (OOH/ Events/ Sponsorship/ MT Décor/...) activities/ the consumer activation or promotions to build connection with consumers on ground & off ground. Propose the development of label/carton/packaging design/new innovation - Follow up and analyze the Brand development (sales, market execution) and propose suitable programs. Follow up and ensure Branding expense used effectively and efficiently. CREATIVE & MARKETING RESEARCH ACTIVITIES- Contribute for internal creativity activities as building TVC story, KV idea, POSM for Vietnam/ Laos/ Cambodia market. Assist to work with Production House for TVC production or agency/internal design KV development. Work with Media team to carry out Media Plan, TVC, Digital, PR, LCD/Frame PROJECT MANAGEMENT & CROSS FUNCTION WORK- Assist to coordinate and lead internal and external relevant departments to ensure projects done properly and at high quality. Co-ordinate with other departments (R&D, Production, Logistic, Accounting ) to implement projects smoothly. Co-operated with Trade Marketing/Modern Trade to develop Display/Promotion program on the route to market to expand brand availability and visibility at stores.MARKETING INTELLIGENT- Assemble and analyze information on economy, competition strategy & activation, customers insights, and consumer needs & demands. Follow up, visit markets and analyze feedback from customers, consumers, then propose reactions. - Support Brand’s operational work in SAP software, implement documentation work if any, and do some other reports when required. Other work assigned by direct Brand Manager, Head of Brand.
**Chức vụ**: Nhân viên/Chuyên viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
Premium Healthcare Insurance

Annual Learning & Development plan (Local and Overseas)

Monthly company premium products
**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:

- Gender: Female
- Vietnamese, age from 23-28- Bachelor in Marketing/ Foreign Trade/ Communication/ Business administration
- 1 - 2 years experience as an Brand/ Marketing - Fluent in English (both oral & written)
- Familiarity with latest marketing trend. Strong knowledge about Marketing, Advertising & Communication, Product & Packaging, Research and Analysis
- Have experience in ASEAN/ Indochina markets is a plus. Excellent in communication and teamworking/ Organized/ Motivated/ Strategic/ Quality-driven/ Flexible/ Persuasive
- Creative/ Self-confident/ Discipline/ Trustworthy/ Careful/ Hard working
**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Quản Trị Thương Hiệu (Branding),Truyền Thông/Báo Chí,Truyền Thông/PR

Đại Học
Không yêu cầu

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