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Digital Mkt Manager

4 weeks ago

Ho Chi Minh City, Vietnam PERSOLKELLY Vietnam Full time

The digital marketing manager has several job responsibilities to execute. Some of these roles include:

- Develop and scrutinize all the campaign budgets
- Plan and control the company’s social media channels and company website
- Grow the website traffic and enable digital growth
- Work with our content marketing specialist on content creation and distribution
- Monitor the primary marketing metrics to establish the effectiveness of online advertising
- Report on the performance of digital marketing activities and compare the results against key performance indicators and ROI
- Review the brand message regularly to ascertain its consistency
- Develop a workable digital marketing strategy
- Collaborates with other supporting teams to create impressive client-centred landing pages
- Recruitment, selection, and training of marketing operations employees in the digital marketing department
- Provides educational opportunities, relevant information, and growth opportunities for digital marketing staff
- Analysis of end-to-end consumer experience in different digital channels.
- Identify the latest digital technologies and current digital trends affecting the industry
- Prepare and execute conversion tests

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