Account Director

1 month ago

Ho Chi Minh City, Vietnam Indicia Worldwide Full time

**About us**

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

**Why we exist**: we create new value

At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

**The output**: Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.

**About the Team**

Client Services is committed to providing excellent client experience and supporting the growth of the agency. By developing strong relationships built upon trust we help inspire our clients.

As an Account Director, you will work alongside the existing team on marketing projects encompassing our marketing performance and marketing production value proposition.

**Purpose of the role**

As an Account Director (AD), you will support and drive growth of the assigned accounts through balancing day to day operational support and leadership to the teams with a strategic approach to the client in order to enhance our service offering and overall performance.

Key Responsibilities:
**_
Relationship Management_**
- Develop strong global and local client relationships acting as a ‘go-to’ person and be seen as a trusted partner
- Take responsibility for the client relationship and help them define the strategic direction of their marketing plans
- Drive engagement through consistent and meaningful data driven interactions with the client
- Address any issues immediately to ensure a mutually acceptable resolution and be responsible for ensuring that the delivery process runs smoothly, and all outputs are delivered to a high quality, on time and on budget
- Support the Business Director and Client Partner in ensuring appropriate resourcing to the account, building business cases to support staffing decision making and help address resource priorities

**_ Growth_**
- Proactively develop and implement initiatives to expand Indicia Worldwide’s offering to the client while ensuring that the direction of all the work and deliverables reflect the client´s mission
- Understand the client's industry sector, market position, company objectives, audience insights and use it to identify and drive forward opportunities client proposals & increased scope
- Build and facilitate such environment where the team feels empowered and engaged to thrive and deliver the company’s strategy
- Ensure a balanced management for growth and client management to develop relationships

**_ Communication_**
- Ensure that the team have a relevant and reliable flow of information on Indicia Worldwide’s capabilities, relevant client updates and internal ways of working
- Communicate effectively with all relevant stakeholders - team & SMEs, client and senior leadership as well as any other support function in the business

**_ Financial Accuracy and Analytical Skills_**
- Ensure sound financial management and profitability of the assigned account
- Deliver growth within the accounts for existing and new business and delivering increased profitability through a solid cost management
- Ensure reliability of the forecasting process, taking full ownership of the financial process and promoting accountability within the team
- Support the Business Director, Client Partner and Chief Client Officer in the yearly budgeting process

**_ Strategic Thinking, Direction and Planning_**
- Support the BD, CP and the CCO in bringing Indicia Worldwide´s vision and goals to life, by providing meaningful

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