Digital Specialist

7 months ago

Ho Chi Minh City, Vietnam Talentnet Full time

$3,000 - $
- Agriculture/Fishery/Forestry

**Responsibilities**:

- Develop relevant brand digital communication strategies & tactics with the purpose of increasing customer education and engagement.
- Work with all business segments to align brand specific online content development.
- Plan, develop and manage end-to-end, 360 digital marketing and social media campaigns including SEO, SEM, etc
- Plan, develop and execute all digital brand PR/Corporate Communication activities.
- Develop new opportunities to enhance B2C communications
- Monitor and measure online brand presence
- Be recognized as a source of information within the organization on topics related to digital marketing and direct consumer communications and education
- Manage the Royal Canin corporate website & all social media platforms in collaboration with the indi digital reach manager.
- Monitor, compile, analyze, develop & distribute website analytics, industry online activities and share relevant data with all business segments.
- Provide information to business on emerging digital and social marketing technologies and opportunities.
- Manage digital media agencies, affiliates etc from initial planning to final delivery stage
- Collaboration with InDi Demand Team to implement company’s overall Digital Transformation strategy of consumer acquisition, satisfaction and retention activities.
- Strategize, plan, develop as well as execution of demand generation, e-merchandising and marketing programs to drive online business growth

**Requirements**:

- Bachelor degree
- Vietnamese mandatory
- Fluent in English
- 3-5+ years’ experience in digital marketing, etc.
- Strong understanding of digital channels, performance marketing
- Familiarity with digital advertising tools & platforms, including (Facebook Audience Builder/Ads, Twitter Ads, LinkedIn Ads, Adroll, AdWords, or similar)
- Working knowledge of the holistic digital landscape: video, audio, paid search, conversion optimization and marketing analytics.
- Experience with managing digital media agencies, affiliates etc.
- Expertise in plan development, as well as execution of demand generation, merchandising and marketing programs to drive online business growth
- Hands-on knowledge of delivering qualified traffic from both an acquisition and conversion standpoint
- Experience with Sitecore, Google Analytics or comparable Web Analytics platforms will be an added advantage.
- Individual who thrives in an entrepreneurial and rapidly changing environment

**For more information, please contact**:

- Ms. Vu Thi Quynh (84) 6291 4188 - Ext: 505

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