Content Marketing Manager
1 week ago
**Introduction**
- Con Cung is the biggest omni-channel company for mom & baby with 600 retail stores in Vietnam in 2021 and plan to have 1,000 stores by 2023 with 1 billion USD revenue. Con Cung's annual growth rate is more than 70%. With the vision of providing good quality products for children, Con Cung is strongly investing into Product Research and Development in order to manufacture and provide products that are suitable to the local market in terms of pricing and quality. We also invest into technology in order to manage the network and online channel efficiently._
- Con Cung Corporation also develops in-house cutting-edge automation and intelligence technologies. We are seeking for young, smart & dynamic talents to grow your career together with us._
**1. Sales & Marketing Campaigns Communication**
- Develop and lead the content for sales campaigns & marketing campaigns that align with business goals, driving brand awareness and customer engagement.
- Oversee coordination with internal teams and suppliers to ensure smooth execution of multi-channel campaigns (stores, web/app, social, OOH, PR..).
- Lead performance monitoring to optimize campaigns' result, ensuring all key metrics and business objectives are met.
**2. Social Media Management**
- Direct social media strategy across all company channels, ensuring consistent branding and messaging.
- Manage external suppliers and internal teams to deliver high-quality visuals and content for campaigns.
- Oversee content creation and ensure alignment with the company's brand values and objectives.
**3. Branding & Customer Relations**
- Develop branding strategies to enhance market presence and customer engagement.
- Lead public relations initiatives to build stronger connections between the brand and customers to drive loyalty and satisfaction.
- Ensure consistency accross all customer touchpoints to align with the brand’s image and enhance the overall customer experience.
**4. PR & KOL Coordination**
- Lead PR activities to enhance the brand’s visibility and reputation in the market.
- Identify and manage relationship with KOLs, ensuring alignment with the brand's objectives.
- Develop influencer campaigns and monitor performance to maximize brand impact.
**Job Requirements**
- Bachelor degree in Journalism, Marketing, Communications and relevant fields is preferred.
- 2-5 years of experience in content manager
- Strong knowledge of various aspects of content marketing for brand building and sales-driven goals
- Excellent writing and research abilities with a knack for quickly grasping new concepts
- Highly flexible/open-minded, resourceful and practical
- Advanced English skill, both in speaking and writing skills
**Benefit**
- Annual bonus: 2 - 3 months under minimum KPI requirement
- Participate in the Employee Stock Option Program
- Fast growth career with the biggest mom & baby retailer in Vietnam
- Work in a dynamic, open, creative environment
- Working time: 8:30 - 17:30 Monday - Friday
- Working place: 14th Floor, Phu My Hung Tower, Tan Phu Ward, Dist. 7, HCMC
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