Senior Retail Marketing Executive

4 months ago


Ho Chi Minh City, Vietnam VI (Vietnam Investments) Group Full time

**Mô tả công việc**:
(Mức lương: Thỏa thuận)
- Implement route to market marketing strategies & action plans given by marketing manager to improve center’s perfomance, including traffic of new-to-find customers and maximize ticket value/order in center.
- Be responsible for consumer knowledge, segmentation and lifecycle by region/city/store
- Coordinate, organize and ensure implementation of the operational in-store action plan to increase customer acquisition, retention, satisfaction.
- POSM planning to implementation to ensure visibility of centers and campaigns
- Assist in the development of the commerical/push-sale program
- Reviews store KPIs on a regular basis and adapt actions accordingly.
- Understand local and key international competitors
- Understand the different stages and elements in the brand planning process and support the implementation of the plans.
- Build close relationships with local teams and multi-tasking
- Manage CRM - collects shopper observations from their center operation and BI analysis to define actions that will attract new customers and old customers more often.
- Be able to identify ways to change specific shopper behaviour and exploit direct marketing techniques in store and with the staff to drive increased sales.

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:

- Monthly salary: competitive
- 13th month salary
- Participation in social insurance, health insurance, and unemployment insurance as stipulated by the law
- Comprehensive healthcare coverage through PTI insurance.
- Company Trips, Team Building activities, Year-End Parties, and related events organized by the company.
- Free service voucher to play at Jump centers per month
- Other benefits as per legal regulations.
- Working in the most active enviroment with a pool of young talents and best office location in HCM.

**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:

- University Degree in Business Marketing or other related fields
- Minimum of 2 years++ marketing experience in an executive role
- Fluent in English is a must
- Be able to use data sources and make recommendations that can drive actions in the business
- Have a strong understanding of the available digital touchpoints
- CRM knowledge - can explain the consumer & shopper segmentation
- Has a strong problem-solving skill, able to come up with fruitful solution for daily task
- Has a strong project management skill, able to manage multiple parties to complete tasks and deliver quality outcomes for projects

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Digital Marketing,Quảng Cáo/Marketing,Truyền Thông/Báo Chí,Truyền Thông/PR

Đại Học
Không yêu cầu



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