Media Planning Manager

3 months ago


Thành phố Hồ Chí Minh, Vietnam Dentsu Full time

The purpose of this role is to manage a team of media planners and assist the Account Director on a day to day basis. This is to ensure that their teams are delivering plans that deliver against client objectives whilst balancing agency trading objectives

Job Description:

- Understand request briefing from clients with sufficient information on products, industry, market, marketing objectives
- Analyze raw database related to products, target clients, branding, media habits, etc. and finalize them to conduct media plans
- Review drafted proposal/media plans conducted by planners
- Conduct and present proposal/media plans to key clients with difficult and complicated requests
- Follow up and adjust the media concept plans when there is any changes (down rating / decrease KPI, client’s change marketing / media plan )
- Update trends in the market to clients: new branding marketing activities, new commercials, new regulations on branding marketing, etc.
- Conduct buying brief for buyers with sufficient information on broadcasting requests, priority spots, incident reports,
- Lead Media Review quarterly and present to clients

Requirements- At least 5 years of experiences in media integrated planning. Digital experience is a must.- Fluent in using all research data, including client research and all other relevant software (TNS Infosys, DAN CCS, Facebook Insights, Google Trends).- Manage your workload, timings, and deadlines to ensure that the quality of the work is delivered without compromising expected standards.- Willing to learn, conscientious and enthusiastic with a can-do attitude.- Able to provide solutions and self-driven to deliver good quality results.

Location:
Ho Chi Minh City

Brand:
Dentsu X

Time Type:
Full time

Contract Type:
Fixed Term Contract (Fixed Term)



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