Content Strategist

3 weeks ago

Ho Chi Minh City, Vietnam OLIVER - APAC Full time

**Job Title**: Content Strategist

**Location**: Ho Chi Minh City, Vietnam

**A LITTLE BIT ABOUT THE ROLE**:
We are looking for a content strategist to be part of a dynamic onsite content team. The person must be confident in all things content and passionate about the world of FMCG especially Beauty Personal Care brands to join our onsite agency team (U-Studio) at Unilever Vietnam office.

You are someone who lives and breathes digital and has your finger on the pulse of the latest and emerging behaviors around social, e-commerce and content and which brands are leading the way in the FMCG space.

This is a key role within our onsite (U-Studio) team and will provide consumer and market insight, inspiration and strategic direction for some of the region and world's leading Brands under the Beauty Personal Care category.

The Content Strategist will work closely with the content team leader and lead creators. This is a client facing role, where you will be expected to be comfortable working closely with client brand team, central marketing teams and client agency partners.

This is an exciting opportunity for a truly curious and entrepreneur thinker to be part of a rewarding partnership between Oliver and Unilever who have established a truly global footprint of U-Studios.

**WHAT YOU WILL BE DOING (Role Responsibilities)**:
**Core function**:
**Content Strategy - **Develop insights and strategic response to briefs - Campaigns, Interruptive or Needs Based Content and New Product Development
- Champion and drive a 'mobile first' and short-form content agenda in line with Unilever Best Practice
- Help evaluate ideas and concepts against Unilever best practice, strategy frameworks and mobile first
- Help establish effective 'ways of working' with U-Studio, Unilever internal teams and specialist partners
- Advise clients and colleagues on approaches to effective Content Strategies that inform content briefs and requirements
- Assess, develop and implement effective content strategies to meet client briefs across all necessary touchpoints
- Manage and facilitate stakeholder engagement sessions and workshops on all aspects of content collaborating directly with client teams and specialist partners (including Search, Social, Media, CRM, Ecommerce, Content and Data)
- Be a facilitator for 'right first time content' ensuring that we have the right insights and collaborations to direct content development
- A driver of scalable content effectiveness leveraging learnings gained by Unilever 'Insight' teams (CMI - PDC) and specialist partners.
- Work with Unilever's internal insight functions (CMI - PDC) to develop relevant measurement approaches and frameworks to ensure effectiveness is appropriately defined and tracked.

**Responsibilities**:
The Content Strategist is a core function of U-Studio for the development of best in class content and multi-channel activity
- Responsible for the development of 'best in class' content and strategies informed by consumer, category, channel and performance insights supplied by Unilever internal Insight teams and relevant special partners
- Owner of Best Practice Case Studies which showcase Unilever's Global approach to content

**Tools and Reports**:

- Where relevant and necessary to gain an initial understanding of consumer, category or channel learning to inform early thinking. This will be done through access to a combination of Unilever Insight tools and reports under the guidance of Unilever Insight teams

**Collaboration**:

- The Content Strategist will help develop briefs and give agency briefings collaborating with Unilever central, brand, Insight media and agency partner teams
- Audience targeting o User Experience o Customer Journey o Content Strategy o Editorial Calendars Content Calendars o Content Guidelines o Distribution Strategy
- The Content Strategist will work together with brand teams to help craft the right brief for the defined job to be done; including one-to-one meetings and larger working sessions, as well as check-in sessions with brand teams

**Best Practice**:
The Content Strategist will drive a 'Best Practice' approach to content and overall strategic quality assurance of content created within the U-Studio. This will be in line with Unilever global guidance, global platforms and partners
- The Content Strategist will work with Unilever Insight team and specialist partners to support a 'test and learn' approach to content strategy, ensuring 'effectiveness' is a key tenant baked into all content marketing activity through the clear definition of KPI's and metrics aligned with the projects measurement approach

**Ways of Working**:
The Content Strategist to work within the Unilever collaboration models to ensure effective and efficient working with all relevant Unilever teams and partners

**WHAT YOU WILL NEED TO BE GREAT IN THIS ROLE (Required Exp, Soft & hard skills)**

**Knowledge & Skills Required**:

- Minimum 1-2 years' experience in a Strategy

  • Content Strategist

    3 weeks ago

    Ho Chi Minh City, Vietnam OLIVER - SEAPAC Full time

    **Job Title**: Content Strategist **Location**: Ho Chi Minh City, Vietnam **A LITTLE BIT ABOUT THE ROLE**: We are looking for a content strategist to be part of a dynamic onsite content team. The person must be confident in all things content and passionate about the world of FMCG especially Beauty Personal Care brands like Pond's, Clear, Dove and Lux...

  • Content Strategist

    4 weeks ago

    Ho Chi Minh City, Vietnam OLIVER - SEAPAC Full time

    **Job Title**: Content Strategist **Location**: Ho Chi Minh City, Vietnam **A LITTLE BIT ABOUT THE ROLE**: We are looking for a content strategist to be part of a dynamic onsite content team. The person must be confident in all things content and passionate about the world of FMCG especially Beauty Personal Care brands like Pond's, Clear, Dove and Lux...

  • Content Strategist

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam OLIVER - SEAPAC Full time

    Job Title: Content StrategistLocation: Ho Chi Minh City, VietnamA LITTLE BIT ABOUT THE ROLE:We are looking for a content strategist to be part of a dynamic onsite content team. The person must be confident in all things content and passionate about the world of FMCG especially Beauty Personal Care brands like Pond's, Clear, Dove and Lux brands to join our...

  • Integrated Strategist

    3 weeks ago

    Ho Chi Minh City, Vietnam Ogilvy Full time

    **About Ogilvy**: Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and...

  • Integrated Strategist

    3 weeks ago

    Ho Chi Minh City, Vietnam Ogilvy Full time

    **About Ogilvy**: Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and...

  • Integrated Strategist

    3 weeks ago

    Ho Chi Minh City, Vietnam Ogilvy Full time

    Ogilvy - Ho Chi Minh City, Vietnam - Job Posted Date: 04/11/2024 **About Ogilvy**: Ogilvy has been the “teaching hospital” for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our...

  • Senior Integrated Strategist

    1 week ago

    Ho Chi Minh City, Vietnam Ogilvy Full time

    **About Ogilvy**: Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and...

  • Marketing & Communication Strategist

    4 weeks ago

    Ho Chi Minh City, Vietnam Finest Future Oy Full time

    **Hey there!** Ready for an awesome adventure at Finest Future? We're hunting for a MarCom Strategist - someone with high intelligence in communication, super structured, having a sense of crisis management, patient, Dynamic and ready to dive into the world of PR & Communication. Get set to be our content wizard, whipping up cool stuff in Vietnamese and...

  • Integrated Strategist

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ogilvy Full time

    About Ogilvy:Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and Health...

  • Marketing & Communication Strategist

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Finest Future Oy Full time

    Hey there Ready for an awesome adventure at Finest Future? We're hunting for a MarCom Strategist - someone with high intelligence in communication, super structured, having a sense of crisis management, patient, Dynamic and ready to dive into the world of PR & Communication.Get set to be our content wizard, whipping up cool stuff in Vietnamese and...

  • Senior Integrated Strategist

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ogilvy Full time

    About Ogilvy:Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand-building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and Health...

  • Payment Processing Strategist Saas

    3 weeks ago

    Ho Chi Minh City, Vietnam DFO Global Performance Commerce Limited Full time

    **ABOUT US**: **GPC **is on a mission to deliver superior eCommerce software and we need people that love: - Software - Technology - eCommerce **OVERVIEW**: We are looking for an exceptional multidisciplinary individual to manage a growing portfolio of software and managed services receivables that include credit card processing, wallet payments, wire...

  • Content Creator

    2 weeks ago

    Ho Chi Minh City, Vietnam CyberLogitec Vietnam Full time

    **JOB DESCRIPTION** - Plans, develops, and manages the creation, delivery, and governance of content for eLearning and marketing initiatives. - Develop and execute a comprehensive e-learning content strategy that aligns with educational goals, learner needs, and industry best practices. - Conduct thorough research to understand learner personas, learning...

  • Category Campaign Strategist

    2 weeks ago

    Ho Chi Minh City, Vietnam TikTok Full time

    Responsibilities TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us Creation is the core of TikTok's purpose. Our platform is built to help imaginations...

  • Content and Social Media Leader

    4 weeks ago

    Ho Chi Minh City, Vietnam Công Ty TNHH Thương Mại Dịch Vụ Viễn Thông Thiên Tú Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) - Be responsible to establish a thought-leadership content strategy to drive awareness and engagement, which covers content pillars, approaches, distribution strategy that meets the user's needs and business objectives. - Translate strategies into a clear execution plan for various content formats...

  • Content and Social Media Leader

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Công Ty TNHH Thương Mại Dịch Vụ Viễn Thông Thiên Tú Full time

    Mô tả công việc:(Mức lương: Thỏa thuận) Be responsible to establish a thoughtleadership content strategy to drive awareness and engagement, which covers content pillars, approaches, distribution strategy that meets the user's needs and business objectives. Translate strategies into a clear execution plan for various content formats and...

  • Content Creator Intern

    7 days ago

    Ho Chi Minh City, Vietnam PMAX Full time

    **JOB SUMMARY**: - **Title**: Content Creator Intern - **Department**:Academy - **Year of Experience**:Not required - **Job Level**:6-month Intern - **Report Line**:Academy Growth Specialist - **Peer**:Academy Team - **Subordinate**:None - **Salary Range**:3.000.000 VND - **Hiring Purpose**:New Hire - **Working Time**:9:00 - 18:00, Monday - Friday -...

  • Creative Strategist

    3 weeks ago

    Ho Chi Minh City, Vietnam mac media Full time

    WHAT YOU WILL DO Offer innovative creative directions, big ideas, compelling messages, and effective communication strategies. Conduct market and competitor analysis to gain a comprehensive understanding of the industry landscape. Present plans to clients alongside internal teams, incorporating feedback and refining plans as needed. Receive client briefs,...

  • Content Creator Intern

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam PMAX Full time

    JOB SUMMARY:- Title: Content Creator Intern- Department:Academy- Year of Experience:Not required- Job Level:6-month Intern- Report Line:Academy Growth Specialist- Peer:Academy Team- Subordinate:None- Salary Range: VND- Hiring Purpose:New Hire- Working Time:9:00 - 18:00, Monday Friday- Working Location:6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam...

  • Creative Strategist

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam mac media Full time

    WHAT YOU WILL DOOffer innovative creative directions, big ideas, compelling messages, and effective communication strategies.Conduct market and competitor analysis to gain a comprehensive understanding of the industry landscape.Present plans to clients alongside internal teams, incorporating feedback and refining plans as needed.Receive client briefs,...