Modern Trade Channel Planning Manager Viet/cambodia

1 week ago

Ho Chi Minh City, Vietnam The Coca-Cola Company Full time

**KEY WORKING PARAMETERS**

**Focus & Scope**
- Deliver game-changing Channel strategies and playbooks for the country (in line with OU direction) that are deeply rooted in shopper and channel insights, to drive significant basket/purchase incidence increase, by connecting seamlessly with relevant occasions in each channel and ultimately drive sustainable and accelerated growth for the System (NSR and margin expansion)
- Advance our long-term occasion development ensuring relevant innovation with edge - inclusive of equipment strategies with edge and scale, leveraging Category Vision, as well as commercial execution approaches, such as RED/iRED, CSS, in collaboration with the Integrated Execution team.
- Optimize our system execution across channels (pre-store and in-store) in close collaboration with the Integrated Execution teams and our bottlers based on superior understanding of execution levers and how to optimize desired outcomes (availability, number and type of adjacencies, rate of sale, strike rate, equipment placement)
- Leverage RGM/Segmentation strategies and execution plans with the category leads based on robust business cases, grounded in solid expectations of distribution, velocity and required support for successful execution (e.g. equipment requirements, salesforce training etc)
- Integrate Category and RGM/Segmentation strategies with digital/outlet-level data on execution and performance to create powerful PicoS per channel, in line with the channel roles. Brief Marketing for communications requirements and in outlet experiential requirements
- Co-develop a plan with the bottler(s) and the IE team for long term execution capability expansion, sufficient investment in equipment, sales capability to achieve execution objectives.
- Define key execution and performance metrics for opportunity identification at scale and initiatives tracking, to understand optimization potential for our PicoS per channel and turn into specific action plans; initiative interventions to accelerate growth highlighting them with Franchise teams, Bottlers, in a solution-oriented way with the objective to elevate our system capability.

**Impact**
- Accelerate NSR growth, TCCS basket and purchase incidence and system margins as well as value share across all key channels and environments and with our customers in the country
- Step change our capability with digital tools to accelerate Outlet DNA incl a link to Consumption Occasions and Profiling to enable margin expansion through better segmentation and system execution; enabling the right portfolio in the right outlets for the right Consumers and their key Occasion - in close partnership with global C&CL as well as Platform Services: Outcome: Better Field Sales Efficiency in Bottlers, higher strike rates, better product rotation, higher NSR at lower cost to serve.

**Scope**

This is primarily a country role, individual contributor, managing our business in Modern Trade. Based on OU priorities, this role could also dedicate time to OU wide projects/initiatives, as representative of the Channel Planning & Execution Excellence in a multi
- functional team.

**KEY SUCCESS PARAMETERS**

**Experience**
- 3-5 years of leadership experience in RGM or Commercial planning and commercial execution with strong skills in Commercial
- and Channel Strategy, RGM, Segmentation, VTM, Innovation and Portfolio strategy
- Proven Strategic and Analytical Skills as well as outstanding influencing skills
- Ability to think from planning to execution and solid system commercial and brand management

**Work Focus**
- This role requires very solid system experience and perspective, system business fundamentals across a broad range of markets and business dimensions - combined with the ability to make complex business concepts understandable and compelling. Highly developed leadership and influencing skills are a must to positively influence our multi-functional system teams
- To succeed, the role requires a strong combination of analytical and strategic thinking capabilities, strong Consumer
- and Customer understanding, as well as a hands-on mentality
- the ability to conceptualize plans from scratch and very solid understanding of the Right Execution Daily (RED) process and -systems.
- The role will be wired closely in a networked approach with Senior Leaders and Operators in the Operating Units C&CL as well Marketing/ Categories, Platform Services as well as our Bottling Partners.
- Ability to drive cross-functional support and cross-system alignment, not least leading and smoothly running PicoS alignment and collaboration to ensure that OU strategies are fully owned by GMs

**Communication Focus**
- Communicate with internal stakeholders and key Bottling partners
- Internal: Communication of channel-specific opportunities, priorities and plans to the OU leadership team and other Senior Management
- System: Communication and alignment of key strategic initiatives by channel as well as

  • Customer Strategy

    4 weeks ago

    Ho Chi Minh City, Vietnam Unilever Full time

    **Job description**: - Lead the development and implementation of Modern Trade channel, trade category plan - Translate customer & shopper insights into business building opportunities, business review & JBP within Modern Trade channel - Build Modern Trade channel trade plans to align with total trade category plan and deliver category & brand objectives. -...

  • Modern Trade Manager

    4 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Suntory Oceania Full time

    **Requisition ID**:9166 Job Summary**About our company**: - At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace, where all individuals have a sense of belonging and can bring their whole selves to work every day,...

  • Head of Modern Trade Head of Mt

    2 weeks ago

    Ho Chi Minh City, Vietnam NavigosSearch Full time

    **What We Can Offer**: - Bonus - Fully responsible for developing business development, meeting the modern trade channel's sales targets, promoting the product ranges, and managing the sales team (MT channel). - Develop and execute the sales plan and budget for the modern trade channel. - Ensure the KPIs are met for marketing and distribution execution in...

  • General Trade Channel Planning Manager Vietnam

    2 weeks ago

    Ho Chi Minh City, Vietnam The Coca-Cola Company Full time

    There's a sense of pride that comes from building brands people love and being able to make a global impact for the world’s most recognized brands. At The Coca-Cola Company, we’re looking for a Genral Trade Channel Planning Manager to lead the design and implementation of our market analytics solutions - from the theoretical frameworks to actionable...

  • Key Account Manager

    4 weeks ago

    Ho Chi Minh City, Vietnam L'Oreal Full time

    KEY JOB ACCOUNTABILITIES - Under the supervision of Group Key Account Manager, build the joint business plan with the account(s), adapting O2O model - Contribute to the commercial vision by sharing account perspective, risks and opportunities. - Build, accurately forecasts and achieve the account (s) results: turnover, market share, profit. Plan all growth...

  • Associate Manager, Sales Account Management

    2 hours ago

    Ho Chi Minh City, Vietnam SC Johnson Full time

    As the Associate Manager, Sales Account Management, you will be responsible for leading and developing the business in the Modern Trade channel for Vietnam. You will be focusing on building the channel sales fundamentals and collaborative partnership with distributors and Modern Trade Accounts. **Essential Duties and Responsibilities**: - Achieve topline...

  • Senior Manager, Channel Mt

    1 week ago

    Thành phố Hồ Chí Minh, Vietnam Coca-Cola Full time

    Embark on a career journey with Coca-Cola, a global icon that's more than a beverage company - it's a platform for innovation, a catalyst for community initiatives, and a beacon for positive change. We're currently seeking a Customer & Commercial Leadership Lead, a role that offers the unique opportunity to shape the commercial landscape of our company. If...

  • On Trade Activation Manager

    4 weeks ago

    Ho Chi Minh City, Vietnam Diageo Full time

    Job Description: About Us With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 27,000 talented people come together at Diageo to create the magic behind our much-loved brands. Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose...

  • Modern Trade Executive

    4 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Suntory Oceania Full time

    **Requisition ID**:9176 About CompanyAt Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace, where all individuals have a sense of belonging and can bring their whole selves to work every day, regardless of race, color,...

  • Planning Analyst

    3 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Suntory Oceania Full time

    **Requisition ID**:9246 Job Summary- Support LM to build partnership with Sales and Trade MKT team, manage CDA budget and enhance business processes Job Responsibilities**1. Partnership with Sales/ Trade Marketing team** - Provide financial evaluation with business justification and recommend on GO or NO GO action for all deals of Modern Trade and Key...

  • Communications Manager, Vietnam

    1 week ago

    Ho Chi Minh City, Vietnam The Coca-Cola Company Full time

    We are recruiting a **Communications Manager **for Vietnam and Cambodia, to be based on Ho Chi Minh City, Vietnam. As a Communications Manager for Vietnam and Cambodia, you’ll implement communications strategies locally that advance awareness of the company’s business strategy and impact. We are looking for people that have a passion for building...

  • Customer Strategy

    1 week ago

    Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    1. Lead the development and implementation of trade category plan for assigned channel: - Develop customer & shopper insights for assigned channel. Translate insights into business building opportunities within specific customers/channels - Build account/channel specific trade plans to align with total trade category plan to deliver category/brand...

  • Customer Strategy

    1 day ago

    Ho Chi Minh City, Vietnam Unilever Full time

    **Main Job Purpose**: - Customer Strategy & Planning is a strategic department in Customer Development functions. - We ensure that marketing plans fit with channel/customer and shoppers’ needs in order to maximize benefit for Unilever and our Customers. - The Customer Strategy & Planning Assistant Manager drives increased brand penetration and profitable...

  • Omni Customer Planning Manager

    1 week ago

    Thành phố Hồ Chí Minh, Vietnam Unilever Full time

    **Job Descriptions**: - In charge of a specific Omni Modern Trade customers. - Drive the design & implementation of Omni categories/customers O2O plan: - Develop Omni channel & shopper insights and translate insights into business building opportunities. - Build specific trade/media plans/activities for Omni channel & deliver category/ brand...

  • Category Revenue Planning Manager, Local Brands

    3 days ago

    Ho Chi Minh City, Vietnam Mondelēz International Full time

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You help execute the revenue management workstream to help us optimize the return on investment on our trade spend activities. **How you will contribute** You will: - Work with customer teams to...

  • Trade Marketing Manager

    1 day ago

    Ho Chi Minh City, Vietnam Kimberly-Clark Full time

    Trade Marketing Manager **JOB ACCOUNTABILITIES** **Business Objective Delivery** - Financial Targets - Provide management oversight in the delivery of the Budget and Target metrics of total KCV (e.g. Net Sales, Gross Margins, and Operating Profit). - Market Share Targets - Participate in (with BTM) target setting and delivery of value market share for each...

  • Trade Marketing Executive

    4 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Công Ty TNHH Taisho Việt Nam Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) - Promotional Program Development: - Develop and propose monthly and quarterly promotional programs tailored to the MT channel. - Ensure timely execution of promotional activities and monitor their effectiveness. - Market Analysis and Strategy: - Conduct market research to identify trends,...

  • Customer Strategy

    5 days ago

    Ho Chi Minh City, Vietnam Unilever Full time

    Main Accountabilities: 1. Lead the development and implementation of trade category plan for assigned channel: - Develop customer & shopper insights for assigned channel. Translate insights into business building opportunities within specific customers/channels - Build account/channel specific trade plans to align with total trade category plan to deliver...

  • Customer Planning Assistant Manager

    5 days ago

    Ho Chi Minh City, Vietnam Unilever Full time

    Job Descriptions: Customer Strategy and Business Plan - Manage the customer P&L for the customer and by categories, counterparts and budget planning - Develop relationship with customers - Develops the customer strategic business plan for his/her respective customer. Work out a joint customer business plan for his/her respective customer. Lead and execute...

  • Assistant Trade Marketing Manager

    2 weeks ago

    Ho Chi Minh City, Vietnam FINVIET Full time

    **FINVIET - M2C Platform** Title**:Assistant** **Trade Marketing Manager** **+ Requirements**: 1/ Background from Fintech or FMCG company (MNC) 2/ Key Experience: Trade Execution/ Sales/MKT Activity / Trade Even 3/ **Strong execution for Trade activity to meet Trade MKT Plan** 4/ Strategy thinking and follow up to end 5/ Strong communication,...