Strategic Planner, Vietnam

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam Vero Full time
Are you a creative problem-solver with a passion for PR and communications? Do you have a knack for uncovering insights that drive business growth? If you answered yes to both, then we want you on our team


At Vero, we believe in the power of strategy and creativity to make a real impact in the world of communications.

As a Strategic Planner, you'll be a crucial part of our strategy team, diving into the world of digital and staying on top of the latest trends and marketing innovations.

You'll take client briefs and turn them into dynamic, data-driven plans that truly stand out. Whether you're conceptualizing big-picture campaign themes or smaller, tech-savvy ideas, your passion for creativity will be on full display.

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Responsibilities:
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1. Market Insights & Trends

  • Transform client briefs into inspiring and informative internal briefs
  • Stay ahead of the curve with market insights, trends, and new online marketing products
  • Conduct primary market research, including but not limited to online surveys, interviews, etc.
  • Lead and write strategically sound, deliverable plans that drive client business forward
  • Collaborate with others to encompass audience insights, trend analysis, marketing/media executions, timings, and budgets

2. Strategy Development

  • Conceive and develop cuttingedge digital ideas for clients and new business opportunities.
  • Be a creative problemsolver with a passion for processing data and extracting trends
  • Develop communication proposals, present and consult strategy for clients
  • Guide and lead the ideasgeneration process, unlocking the creativity of others
  • Articulate plans for clients through clear written and spoken presentations
  • Ensure the delivery of plans that remain onbrief and in line with the agreed vision

3. Account Management

  • Focus on understanding how client business works and develop strategic approaches to help grow their brands
  • Closely follow up with internal teams to ensure the outcome meets commit KPI
  • Support the account team in the overhaul of the ongoing plan
  • Offer support for the execution of projects when needed

4. New Business Navigator

  • Support the agency's growth by developing new business opportunities
  • Meet prospective clients, present credentials, take briefs, and lead pitches
  • Be excited by the prospect of pushing the agency into new areas and selling ideas to new clients from new sectors

5. Mentorship & Leadership

  • Lead by example, providing mentorship and support for junior members of the team
  • Have a strong point of view on the future of the communications landscape and the role of social thinking
  • Express this point of view internally and externally and help shape client and agency direction

_ About you_

  • 23 years of experience in digital marketing and/or strategic brand planning
  • Organized, logical, and with a keen eye for detail
  • Analytical mind and cando attitude with experience structuring research
  • Connected to the communication industry's development, new technologies, tools, and trends
  • Thorough understanding of Vietnam's cultural and infrastructural specificities
  • Excellent interpersonal communication skills in both Vietnamese & English
    _ TRAVEL AND PLACE OF WORK_
Your usual location for work will be the company's office in Ho Chi Minh City, Vietnam.

Your place of work may vary depending on the Company's needs, including Thailand, Myanmar, Singapore, Indonesia the Philippines, or other locations as instructed from time to time.

Additional expenses, incurred by you as a result of the Company directing that you work from a location other than your usual location, will be reimbursed by the Company.

**_

OTHER BENEFITS:
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Unlimited Leave:
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Your allocated holiday time at Vero will be unlimited.

We trust our people to use good judgment when given guidelines for making decisions about taking holiday and we know that our teams work better when they can rest and take a proper break from work.

Our goal is that every team takes an average of 15 days (minimum) per person a year.
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_Annual Bonus_: An "enhanced 13th month" through which you will receive an annual extra sum of money equal to your salary in the preceding month plus a fraction of annual company benefits. The year-end bonus is determined by the Company and at its sole discretion. The Year-end Bonus is paid in the same paycheck of January.
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_Flexible Office_: All our employees can choose where they want to work on any given day, should it be from the office, from home, from a coffee shop, or from a yacht in the Pacific Ocean.
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_Home office budget_: one company laptop, subscriptions to relevant industry media a budget for you to enhance your home office, as well as to social sentiment analysis and business intelligence tools and dashboards.
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_Working days_: from Monday to Friday
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_International Travel_: As much as possible we push our teams to travel for events/client work.
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