Assistant Manager Digital Business

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam DKSH Full time

Location:
Ho Chi Minh, VN
Job Summary

General Responsibilities

  • Be a digital marketing expert consultant, helping to strengthen the digital marketing strategy.
  • Work closely with sales and oversee initiatives to meet digital sales objectives.
  • Coordinate and cooperate with country teams and other business functions to drive ecommerce sales through contribution of digital media.
  • Understanding of A/B and multivariate testing, user segmentation, and reporting processes.
  • Collaborate with crossfunctional teams, including content, creative, and brand teams to plan and execute effective digital media campaigns both onsite and offsite.
  • Monitor, analyze, and report campaign performance for brands using tools such as Google Analytics and adjust strategies accordingly.

Functional Skills and Knowledge

  • Strong organization, interpersonal and communications skills
  • Understanding of B2C marketing.
  • Proven track record in delivering marketing campaigns that drive sales growth.
  • Ability to remotely create and manage marketing strategies.
  • Entrepreneurial, pragmatic and willingness to get hands dirty to get things done
  • Ability to manage multiple priorities and drive projects to completion within a demanding timeline
  • Excellent communication and presentation skills. Ability to manage difficult clients as well as internal stakeholders
  • Fluent writing and verbal communications in Vietnamese and English

Education
Bachelor, Master's Degree or MBA in Business Administration, Marketing or Strategic Management

Work Experience

  • Good knowledge of B2C Performance Marketing channels including, but not limited marketing place onsite advertising, display & native advertising, search engine marketing, social media, affiliate & KOL marketing.
  • Develop and execute innovative B2C digital marketing campaigns to drive business growth and maximize ROAS. Essential responsibilities General responsibilities
  • Be a digital marketing expert consultant, helping to strengthen the digital marketing strategy.


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