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Market Access Manager
2 weeks ago
- Phát triển và triển khai các tài liệu truyền thông phù hợp với thị trường/khách hàng, dự đoán mối quan tâm của thị trường/khách hàng và tạo ra nhiều giải pháp khả thi để đưa sản phẩm vào thị trường, mở rộng thị phần.
- Hỗ trợ phát triển các chiến lược sản phẩm và kế hoạch tạo ra giá trị cho khách hàng và các bên liên quan vượt xa các bằng chứng lâm sàng (ví dụ: Chăm sóc tích hợp, Chương trình hỗ trợ bệnh nhân) để đảm bảo, tối ưu hóa và duy trì khả năng tiếp cận và sử dụng sản phẩm.
- Tiến hành nghiên cứu và phân tích thị trường để tăng cường nỗ lực tiếp thị của thương hiệu và thúc đẩy lợi nhuận bán hàng.
- Hiểu và áp dụng các nguyên tắc cơ bản về định giá ngành dược phẩm như Định giá dựa trên giá trị, Định giá dựa trên thị trường để thực hiện chiến lược định giá. Cam kết tham gia vào các hoạt động xây dựng năng lực mới nhất và tham gia vào khung năng lực Tiếp cận Thị trường toàn cầu.
- Phối hợp chuẩn bị hồ sơ và tiến hành đàm phán giá cho sản phẩm được phân công.
- Phối hợp với nhóm Tài chính để chuẩn bị kê khai giá theo Bộ phận nếu cần thiết. Luôn cập nhật cơ sở dữ liệu giá điện tử theo yêu cầu.
- Dẫn dắt việc tổ chức các hoạt động và sự kiện tài trợ, họp chuyên gia, đào tạo/buổi tư vấn sản phẩm, các hoạt động vận động chính sách khác.
**Yêu cầu công việc**
- Có kinh nghiệm tối thiểu 3-5 năm trong ngành Dược. Tốt nghiệp đại học chuyên ngành Y/Dược
- Có chuyên môn về thị trường/phần tích thị trường
- Thành thạo tin học văn phòng
- Có kiến thức chuyên môn sau rộng về thị trường Dược
- Có khả năng thực hiện nhiều nhiệm vụ, chịu áp lực, ra quyết định chính xác
- Có chứng chỉ hành nghề Dược
**Tóm lược vị trí**:
- Mức lương
**Thỏa Thuận**
- Cấp bậc
**Đại Học**
- Nơi làm việc
**Tp.HCM**
- Ngành nghề
**Quan Hệ Đối Ngoại, Quảng Cáo/PR/Marketing**
- Số lượng
**01**
- Hạn nộp hồ sơ
**30/06/2024
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