Category Manager

Founded in 2009 in Orange County, California, Yes4All has grown to become one of the leading names in the fitness, furniture and lifestyle market. A significant player in e-commerce since 2016, we were among the first invited to Amazon's Vendor Central (AVC) program and have been a top-12 Sports & Outdoors brand on Amazon since 2021.
We expanded our presence across the USA and 17 international markets, reaching $132M GMV with 74% YoY growth in 2023, achieving 26% YoY GMV growth in 2024 and a 3.5X increase in EBITDA. With 2,000+ SKUs on platforms like Amazon, Wayfair, and Walmart, we continue to scale.
Guided by Mr. Nguyen Chi My, we leverage Vietnam's competitive strengths and strategic manufacturing partnerships to drive innovation. Beyond our own success, we empower Vietnamese SMEs, providing expertise to scale internationally.
At Yes4All, our people are at the heart of our success. We empower our team members to Shine The S.E.A by embracing extreme ownership, which fosters authentic and trust-based collaboration and drives sustainable value creation. As part of the CriTICal SquaD, our members embody core competencies that set us apart. We foster a dynamic and supportive environment, encouraging individuals to grow, take initiative, and make incredible impacts.
Our vision: To become the global leader in innovative products and services, delivering excellence, quality and affordability for all.
Our mission: To empower global consumers with access to quality and affordable products through innovative e-commerce solutions, while fueling the success of innovators, brands and manufacturers.
Join us and be part of a passionate team that is redefining the fitness and lifestyle industry
I. RESPONSIBILITY AND AUTHORITY

• Sales Executions:
• Perform inventory & sales channel management. Understand product's positioning and important metrics in comparison with market and competitors
• Perform pricing and develop promotional campaigns to generate sales.
• Coordinate with SEM/ Marketing team to implement marketing campaign, optimize impression, and regulate marketing budget
• Track and analysis the market information & competitor dynamics to provide the necessary tactics
• Conduct, execute the business plan to achieve the sales target and prepare sales forecast for each product in all sales channel
• Coordinate and work with other departments (Supply Chain, R&D,…) for smooth running of sales operation
• Listing and content quality management and improvement as a tool to improve sales efficiency.

Sales Team Management

• Manage the team of sales executive on daily operations, be responsible for overall performance of the whole category/ sub-category
• Build the and improve the input and output metrics (ranking, glance view, conversion rate, revenue, stock turnover, P&L...) of sales performance
• Train, develop team through continuous improvement of strategy, tactics and executions

Portfolio Management and Development

• Build deep understanding of market and competition landscape, product P&L, product strength and weakness, product positioning in the portfolio to decide the strategy and tactics for bigger market share and profit
• Understand the product pricing and costing and how pricing strategy can affect the portfolio and product positioning
• Conduct market research, initiate & propose new product ideas, identify new market to enter and occupy market share and responsible for developing & executing launching plan.
• Continuously update above understanding and planning to react with changes.

Business expansion/ Project management

• Lead or participate as key member of business expansion projects: new channel, new countries, new services...
• Lead or participate as key member of business improvement project: automations, new process, new tools…

Ii. Requirements

• Knowledge
• University bachelor's degree (or upcoming graduation) in Economics, Business Administration, Marketing or Finance
• Skills
• Market research and data analysis
• Proficient in Microsoft Office
• Good communication in English
• Proficient in Microsoft Office.
• Have logical thinking and strong problem-solving skills. Quick learner and adapter
• Great sense of integrity, responsibility and urgency.
• Must be team-oriented and self-motivated.
• Project management skill
• Strong leadership skill with willingness to serve

Experience

• At least 2 -3 years' experience in a management role in E-commerce or category management of retails/ FMCG company
• Working experience in e-commerce/ retail or FMCG category management
• Experience in Digital/ Performance Marketing